Tone mix
Week by week 52 weeks
Share of United Rentals, Inc.'s 352 headlines over the last 52 weeks by the model's call, and the same mix week by week.
Biggest swings in the last year
The weeks whose tone moved furthest from the 8-week average, with the story most outlets carried that week.
- Week of Oct 5, 2026 · tone +88United Rentals, Inc. (NYSE:URI) Stock Has Average Target Price of $1,243.62+102
- Week of Feb 23, 2026 · tone +71United Rentals Bolsters Partnership with RCR; Austin Hill Set for 2026 Cup Series Starts+65
- Week of Sep 28, 2026 · tone -773 people shot at United Rentals in Virginia; Gunman on the run-62
- Week of Oct 12, 2026 · tone +49Renewable Energy Powering United Rentals' New Zealand Expansion+60
- Week of Apr 6, 2026 · tone +65United Rentals (URI) Launches AI-Powered Equipment Agent Digital Assistant+50
- Week of Sep 14, 2026 · tone -38United Rentals (NYSE:URI) Lowered to Hold Rating by Wall Street Zen-45
Daily headline tone, last 90 sessions
Hover a session for its totals; click to pin.
Each point is the average score of the headlines about United Rentals, Inc. in one trading session, with the 8-session average drawn through it. Sessions with no headline about the company have no point.
Tone by period
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| Last 7 sessions | 17 | +35 |
| Last 30 sessions | 30 | +6 |
| Last 90 sessions | 111 | +17 |
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Every headline in the period counts equally.
Headlines on Thursday, October 29, 2026
1 headline, average tone 0: 0 positive, 1 neutral and 0 negative. Showing all 1.
- www.sweetwaternow.com · 1 outletSave Big at United Rentals' Blue Thursday Used Equipment Sale on November 19!Neutral
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| Save Big at United Rentals' Blue Thursday Used Equipment Sale on November 19! | www.sweetwaternow.com | 1 | Neutral |
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Headlines on Wednesday, October 28, 2026
2 headlines, average tone +50: 1 positive, 1 neutral and 0 negative. Showing all 2.
- itbrief.co.nz · 1 outletUnited Rentals expands New Zealand push with cleaner kitPositive
- www.themarketsdaily.com · 1 outletHead to Head Review: United Rentals (NYSE:URI) and Xometry (NASDAQ:XMTR)Neutral
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| United Rentals expands New Zealand push with cleaner kit | itbrief.co.nz | 1 | Positive |
| Head to Head Review: United Rentals (NYSE:URI) and Xometry (NASDAQ:XMTR) | www.themarketsdaily.com | 1 | Neutral |
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Headlines on Monday, October 26, 2026
2 headlines, average tone 0: 0 positive, 2 neutral and 0 negative. Showing all 2.
- www.dailypolitical.com · 1 outletUnited Rentals Q3 Earnings Call HighlightsNeutral
- www.tickerreport.com · 1 outletUnited Rentals (NYSE:URI) Issues Earnings ResultsNeutral
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| United Rentals Q3 Earnings Call Highlights | www.dailypolitical.com | 1 | Neutral |
| United Rentals (NYSE:URI) Issues Earnings Results | www.tickerreport.com | 1 | Neutral |
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Headlines on Friday, October 23, 2026
5 headlines, average tone -20: 0 positive, 4 neutral and 1 negative. Showing all 5.
- hartfordbusiness.com · 1 outletCT-based United Rentals details job cuts, branch closuresNegative
- markets.financialcontent.com · 1 outletFinancialContent - The top 5 analyst questions from United Rentals's Q3 earnings callNeutral
- www.fool.com · 1 outletUnited Rentals: 3 Key Takeaways for Long-Term InvestorsNeutral
- www.themarketsdaily.com · 1 outletUnited Rentals Q3 Earnings Call HighlightsNeutral
- www.morningstar.com · 1 outletURI - United Rentals Inc AnalysisNeutral
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| CT-based United Rentals details job cuts, branch closures | hartfordbusiness.com | 1 | Negative |
| FinancialContent - The top 5 analyst questions from United Rentals's Q3 earnings call | markets.financialcontent.com | 1 | Neutral |
| United Rentals: 3 Key Takeaways for Long-Term Investors | www.fool.com | 1 | Neutral |
| United Rentals Q3 Earnings Call Highlights | www.themarketsdaily.com | 1 | Neutral |
| URI - United Rentals Inc Analysis | www.morningstar.com | 1 | Neutral |
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Headlines on Thursday, October 22, 2026
6 headlines, average tone +83: 5 positive, 1 neutral and 0 negative. Showing all 6.
- finchannel.com · 1 outletUnited Rentals raises 2026 outlook as specialty rentals growPositive
- www.themarketsdaily.com · 1 outletUnited Rentals (NYSE: URI) raises 2026 outlook after record quarterPositive
- markets.financialcontent.com · 1 outletFinancialContent - United Rentals (NYSE:URI) reports bullish Q3 2026, full-year sales guidance is optimisticPositive
- www.rttnews.com · 1 outletUnited Rentals Inc. Q3 Income RisesPositive
- www.dailypolitical.com · 1 outletUnited Rentals (NYSE:URI) Issues Quarterly Earnings Results, Beats Expectations By $1.58 EPSPositive
- www.thewesterlysun.com · 1 outletUnited Rentals: Q3 Earnings SnapshotNeutral
Show the table · 6 rows, 4 columns
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| United Rentals raises 2026 outlook as specialty rentals grow | finchannel.com | 1 | Positive |
| United Rentals (NYSE: URI) raises 2026 outlook after record quarter | www.themarketsdaily.com | 1 | Positive |
| FinancialContent - United Rentals (NYSE:URI) reports bullish Q3 2026, full-year sales guidance is optimistic | markets.financialcontent.com | 1 | Positive |
| United Rentals Inc. Q3 Income Rises | www.rttnews.com | 1 | Positive |
| United Rentals (NYSE:URI) Issues Quarterly Earnings Results, Beats Expectations By $1.58 EPS | www.dailypolitical.com | 1 | Positive |
| United Rentals: Q3 Earnings Snapshot | www.thewesterlysun.com | 1 | Neutral |
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How the score works
A headline's tone is not a forecast of the share price. Read the headlines themselves before acting on an average.
Which headlines count
Headlines come from the GDELT global news feed from 2019-09-23 on. A headline counts only when a model judges it to be about United Rentals, Inc., not a passing mention.
How each headline is scored
The model calls each headline positive, neutral or negative news for the company. A period's tone is the share of positive minus negative headlines, from -100 (all negative) to +100 (all positive).
When a headline counts
Headlines published by 9:15 a.m. New York time belong to that day's session. Later and weekend headlines move to the next trading session.
Repeated stories
When several outlets carry the same headline, it counts once per session.