Tone mix
Week by week 52 weeks
Share of Smurfit Westrock plc's 232 headlines over the last 52 weeks by the model's call, and the same mix week by week.
Biggest swings in the last year
The weeks whose tone moved furthest from the 8-week average, with the story most outlets carried that week.
- Week of Oct 19, 2026 · tone -100Two more Smurfit Westrock workers hospitalized; cause still unknown-125
- Week of Jul 20, 2026 · tone +93Smurfit Westrock PLC (NYSE:SW) Receives Consensus Rating of "Moderate Buy" from Brokerages+102
- Week of May 11, 2026 · tone -95Smurfit Westrock in Abercarn is at risk of closure-98
- Week of Sep 14, 2026 · tone +95Smurfit Westrock named among TIME's World's Best Companies+96
- Week of May 25, 2026 · tone -99Smurfit Westrock to delist from the London Stock Exchange-88
- Week of Dec 1, 2025 · tone +66Smurfit Westrock (SW) Raises $1.3 Billion in Notes Amid Positive Analyst Outlook+62
Daily headline tone, last 90 sessions
Hover a session for its totals; click to pin.
Each point is the average score of the headlines about Smurfit Westrock plc in one trading session, with the 8-session average drawn through it. Sessions with no headline about the company have no point.
Tone by period
Show the table · 3 rows, 3 columns
Scroll sideways to compare all columns. Select a heading to sort.
| Last 7 sessions | 6 | -50 |
| Last 30 sessions | 18 | +10 |
| Last 90 sessions | 71 | -2 |
No matching rows. Clear the filter to see all records.
Every headline in the period counts equally.
Headlines on Thursday, October 29, 2026
3 headlines, average tone -67: 0 positive, 1 neutral and 2 negative. Showing all 3.
- www.rttnews.com · 2 outletsSmurfit Westrock Cuts 2026 Adjusted EBITDA Outlook, Q3 Profit Falls, Stock Drops- UpdateNegative
- www.rte.ie · 1 outletSmurfit Westrock's Q3 net income falls on cost inflationNegative
- www.fool.com · 1 outletSmurfit Westrock (SW) Q3 2026 Earnings Call TranscriptNeutral
Show the table · 3 rows, 4 columns
Scroll sideways to compare all columns. Select a heading to sort.
| Smurfit Westrock Cuts 2026 Adjusted EBITDA Outlook, Q3 Profit Falls, Stock Drops- Update | www.rttnews.com | 2 | Negative |
| Smurfit Westrock's Q3 net income falls on cost inflation | www.rte.ie | 1 | Negative |
| Smurfit Westrock (SW) Q3 2026 Earnings Call Transcript | www.fool.com | 1 | Neutral |
No matching rows. Clear the filter to see all records.
Headlines on Wednesday, October 28, 2026
1 headline, average tone 0: 0 positive, 1 neutral and 0 negative. Showing all 1.
- www.finanznachrichten.de · 1 outletSmurfit Westrock plc: Smurfit Westrock Reports Third Quarter 2026 ResultsNeutral
Show the table · 1 row, 4 columns
Scroll sideways to compare all columns. Select a heading to sort.
| Smurfit Westrock plc: Smurfit Westrock Reports Third Quarter 2026 Results | www.finanznachrichten.de | 1 | Neutral |
No matching rows. Clear the filter to see all records.
Headlines on Monday, October 26, 2026
1 headline, average tone 0: 0 positive, 1 neutral and 0 negative. Showing all 1.
- www.themarketsdaily.com · 1 outletCritical Review: Smurfit Westrock (NYSE:SW) & Amcor (NYSE:AMCR)Neutral
Show the table · 1 row, 4 columns
Scroll sideways to compare all columns. Select a heading to sort.
| Critical Review: Smurfit Westrock (NYSE:SW) & Amcor (NYSE:AMCR) | www.themarketsdaily.com | 1 | Neutral |
No matching rows. Clear the filter to see all records.
Headlines on Wednesday, October 21, 2026
1 headline, average tone -100: 0 positive, 0 neutral and 1 negative. Showing all 1.
- www.wdbj7.com · 1 outletTwo more Smurfit Westrock workers hospitalized; cause still unknownNegative
Show the table · 1 row, 4 columns
Scroll sideways to compare all columns. Select a heading to sort.
| Two more Smurfit Westrock workers hospitalized; cause still unknown | www.wdbj7.com | 1 | Negative |
No matching rows. Clear the filter to see all records.
Headlines on Friday, October 9, 2026
1 headline, average tone +100: 1 positive, 0 neutral and 0 negative. Showing all 1.
- www.themarketsdaily.com · 1 outletSmurfit Westrock PLC (NYSE:SW) Stock Rated "Moderate Buy" by Wall Street AnalystsPositive
Show the table · 1 row, 4 columns
Scroll sideways to compare all columns. Select a heading to sort.
| Smurfit Westrock PLC (NYSE:SW) Stock Rated "Moderate Buy" by Wall Street Analysts | www.themarketsdaily.com | 1 | Positive |
No matching rows. Clear the filter to see all records.
How the score works
A headline's tone is not a forecast of the share price. Read the headlines themselves before acting on an average.
Which headlines count
Headlines come from the GDELT global news feed from 2019-09-23 on. A headline counts only when a model judges it to be about Smurfit Westrock plc, not a passing mention.
How each headline is scored
The model calls each headline positive, neutral or negative news for the company. A period's tone is the share of positive minus negative headlines, from -100 (all negative) to +100 (all positive).
When a headline counts
Headlines published by 9:15 a.m. New York time belong to that day's session. Later and weekend headlines move to the next trading session.
Repeated stories
When several outlets carry the same headline, it counts once per session.