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News sentiment

Snap-on Incorporated (SNA) news sentiment

How positive or negative Snap-on Incorporated's news headlines have been since Sep 23, 2019, week by week, with the last 90 sessions day by day and each recent headline's tone and source.

As of 2026-10-29

Average tone, last 30 sessions
-21From -100 (every headline negative) to +100 (every headline positive)
Headlines, last 30 sessions
26
Headlines, last 90 sessions
73
Change from the 90-session average
-20
Latest session
2026-10-29

Weekly headline tone since September 2019

Hover a week for its biggest stories; click to pin.

Tone8-week averageHeadlinesFiltered out (passing mentions)
Every week since Sep 23, 2019
SNA headline tone: Every week since Sep 23, 2019, 357 weeks from September 23, 2019 to October 19, 2026.-100-75-50-25+25+50+75+1000Headlines2020202120222023202420252026

Coverage of Snap-on Incorporated over the last 30 trading sessions is negative (-21) across 26 headlines, 26 points below its one-year average of +5. The most widely carried story in the week of Oct 19, 2026 was "FinancialContent - Why Snap-on (SNA) shares are falling today", carried by 1 outlet.

Each point is one week of headlines about Snap-on Incorporated: the share of positive minus negative headlines, from -100 to +100, with the 8-week average drawn through it and the number of headlines beneath. Since coverage began, 1,662 headlines average +12.

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Tone mix

SNA headlines by tone, last 52 weeks
positive
16%
neutral
73%
negative
11%

Week by week 49 weeks

Oct 13, 2025: 4 positive, 9 neutral, 1 negativeOct 20, 2025: 2 positive, 6 neutral, 0 negativeOct 27, 2025: 0 positive, 5 neutral, 1 negativeNov 3, 2025: 1 positive, 8 neutral, 0 negativeNov 10, 2025: 0 positive, 3 neutral, 1 negativeNov 17, 2025: 0 positive, 3 neutral, 3 negativeNov 24, 2025: 1 positive, 15 neutral, 0 negativeDec 1, 2025: 0 positive, 4 neutral, 1 negativeDec 8, 2025: 0 positive, 5 neutral, 0 negativeDec 15, 2025: 0 positive, 2 neutral, 0 negativeDec 22, 2025: 0 positive, 2 neutral, 1 negativeDec 29, 2025: 1 positive, 3 neutral, 0 negativeJan 5, 2026: 2 positive, 9 neutral, 0 negativeJan 12, 2026: 2 positive, 5 neutral, 0 negativeJan 19, 2026: 0 positive, 3 neutral, 0 negativeJan 26, 2026: 1 positive, 3 neutral, 0 negativeFeb 2, 2026: 2 positive, 10 neutral, 1 negativeFeb 9, 2026: 2 positive, 3 neutral, 1 negativeFeb 16, 2026: 0 positive, 5 neutral, 0 negativeFeb 23, 2026: 3 positive, 4 neutral, 3 negativeMar 2, 2026: 1 positive, 3 neutral, 0 negativeMar 16, 2026: 0 positive, 2 neutral, 1 negativeMar 30, 2026: 0 positive, 3 neutral, 1 negativeApr 6, 2026: 0 positive, 1 neutral, 0 negativeApr 13, 2026: 1 positive, 1 neutral, 1 negativeApr 20, 2026: 6 positive, 4 neutral, 1 negativeApr 27, 2026: 0 positive, 4 neutral, 0 negativeMay 4, 2026: 1 positive, 4 neutral, 0 negativeMay 11, 2026: 0 positive, 4 neutral, 1 negativeMay 18, 2026: 1 positive, 2 neutral, 0 negativeJun 1, 2026: 0 positive, 2 neutral, 0 negativeJun 8, 2026: 0 positive, 6 neutral, 1 negativeJun 15, 2026: 0 positive, 0 neutral, 1 negativeJun 22, 2026: 0 positive, 3 neutral, 0 negativeJun 29, 2026: 0 positive, 3 neutral, 0 negativeJul 6, 2026: 0 positive, 1 neutral, 0 negativeJul 13, 2026: 0 positive, 1 neutral, 0 negativeJul 20, 2026: 5 positive, 8 neutral, 1 negativeJul 27, 2026: 1 positive, 5 neutral, 0 negativeAug 3, 2026: 0 positive, 1 neutral, 0 negativeAug 10, 2026: 0 positive, 2 neutral, 0 negativeAug 17, 2026: 0 positive, 5 neutral, 0 negativeAug 24, 2026: 1 positive, 3 neutral, 1 negativeAug 31, 2026: 2 positive, 4 neutral, 2 negativeSep 21, 2026: 0 positive, 3 neutral, 0 negativeSep 28, 2026: 0 positive, 3 neutral, 0 negativeOct 5, 2026: 0 positive, 2 neutral, 1 negativeOct 12, 2026: 0 positive, 1 neutral, 1 negativeOct 19, 2026: 1 positive, 6 neutral, 3 negative
Oct 13, 2025Oct 19, 2026

Share of Snap-on Incorporated's 264 headlines over the last 52 weeks by the model's call, and the same mix week by week.

Biggest swings in the last year

The weeks whose tone moved furthest from the 8-week average, with the story most outlets carried that week.

Daily headline tone, last 90 sessions

Hover a session for its totals; click to pin.

Session tone8-session averageHeadlines
Last 39 sessions with a headline
SNA average headline tone by session: Last 39 sessions with a headline, 39 sessions from June 24, 2026 to October 26, 2026.-100-75-50-25+25+50+75+1000HeadlinesJun 2026JulAugSepOct

Each point is the average score of the headlines about Snap-on Incorporated in one trading session, with the 8-session average drawn through it. Sessions with no headline about the company have no point.

Tone by period

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Last 7 sessions15-25
Last 30 sessions26-21
Last 90 sessions73-1

Every headline in the period counts equally.

Headlines on Monday, October 26, 2026

5 headlines, average tone -34: 0 positive, 3 neutral and 2 negative. Showing all 5.

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Snap-on earnings fall as franchisees cut inventoriesfinchannel.com1Negative
4 Snap-on toolbox rivals that give you pro-grade steel for lesswww.howtogeek.com1Negative
10 Niche Snap-On Tools (And What They're Used For)www.slashgear.com1Neutral
Analyzing Snap-On (NYSE:SNA) and Nano Dimension (NASDAQ:NNDM)www.themarketsdaily.com1Neutral
What Snap-On (SNA) Said on Its Q3 Earnings Callwww.tickerreport.com1Neutral

Headlines on Friday, October 23, 2026

5 headlines, average tone -2: 1 positive, 3 neutral and 1 negative. Showing all 5.

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FinancialContent - Why Snap-on (SNA) shares are falling todaymarkets.financialcontent.com1Negative
Snap-on anticipates ~$100M 2026 capex amid diesel-driven Tools Group destocking (NYSE:SNA)seekingalpha.com1Positive
Snap-on: 3 Key Takeaways for Long-Term Investorswww.fool.com1Neutral
What Snap-On (SNA) Said on Its Q3 Earnings Callwww.themarketsdaily.com1Neutral
Snap-on (SNA) Q3 2026 Earnings Call Transcriptwww.fool.com1Neutral

Headlines on Thursday, October 22, 2026

3 headlines, average tone -67: 0 positive, 1 neutral and 2 negative. Showing all 3.

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FinancialContent - Snap-on (NYSE:SNA) misses Q3 2026 revenue estimates, stock dropsmarkets.financialcontent.com1Negative
Snap-on Q3 2026: Diesel prices dent Tools Group, both metrics miss247wallst.com1Negative
Snap-On: Q3 Earnings Snapshotwww.hngnews.com1Neutral

Headlines on Wednesday, October 21, 2026

2 headlines, average tone 0: 0 positive, 2 neutral and 0 negative. Showing all 2.

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FinancialContent - Snap-on Earnings: What To Look For From SNAmarkets.financialcontent.com1Neutral
I Tried the Bedsure 2-in-1 Snap-On Blanket and Comforter Setwww.goodhousekeeping.com1Neutral

Headlines on Wednesday, October 14, 2026

1 headline, average tone -90: 0 positive, 0 neutral and 1 negative. Showing all 1.

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5 Icon tools from Harbor Freight that rival Snap-on for lesswww.howtogeek.com1Negative

How the score works

A headline's tone is not a forecast of the share price. Read the headlines themselves before acting on an average.

  1. Which headlines count

    Headlines come from the GDELT global news feed from 2019-09-23 on. A headline counts only when a model judges it to be about Snap-on Incorporated, not a passing mention.

  2. How each headline is scored

    The model calls each headline positive, neutral or negative news for the company. A period's tone is the share of positive minus negative headlines, from -100 (all negative) to +100 (all positive).

  3. When a headline counts

    Headlines published by 9:15 a.m. New York time belong to that day's session. Later and weekend headlines move to the next trading session.

  4. Repeated stories

    When several outlets carry the same headline, it counts once per session.