Tone mix
Week by week 52 weeks
Share of Sonic Automotive, Inc.'s 105 headlines over the last 52 weeks by the model's call, and the same mix week by week.
Biggest swings in the last year
The weeks whose tone moved furthest from the 8-week average, with the story most outlets carried that week.
- Week of Mar 24, 2025 · tone -100Sonic Automotive (NYSE:SAH) Price Target Cut to $65.00 by Analysts at JPMorgan Chase & Co.-125
- Week of Sep 14, 2026 · tone -100Sonic Automotive retreats 9% amid auto retail sector pressure (SAH:NYSE)-107
- Week of Apr 6, 2026 · tone +100Sonic Automotive's (SAH) Buy Rating Reiterated at Needham & Company LLC+106
- Week of Feb 2, 2026 · tone +98Sonic Automotive, Inc. (NYSE:SAH) Receives $79.63 Consensus Target Price from Analysts+99
- Week of Feb 23, 2026 · tone -100Barclays Trimmed Target Prce on Sonic Automotive (SAH) to $67, on Soft 2026 Vehicle Demand Forecast-93
- Week of May 19, 2025 · tone +100Sonic Automotive Announces First Motorcycle Sale at the New Sturgis Harley-Davidson Dealership in Historic Downtown Sturgis, South Dakota+89
Daily headline tone, last 90 sessions
Hover a session for its totals; click to pin.
Each point is the average score of the headlines about Sonic Automotive, Inc. in one trading session, with the 8-session average drawn through it. Sessions with no headline about the company have no point.
Tone by period
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| Last 7 sessions | 0 | No headlines |
| Last 30 sessions | 12 | -1 |
| Last 90 sessions | 30 | +13 |
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Every headline in the period counts equally.
Headlines on Monday, October 19, 2026
1 headline, average tone 0: 0 positive, 1 neutral and 0 negative. Showing all 1.
- www.themarketsdaily.com · 2 outletsSonic Automotive (NYSE: SAH) 10% owner buys shares and keeps stakeNeutral
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| Sonic Automotive (NYSE: SAH) 10% owner buys shares and keeps stake | www.themarketsdaily.com | 2 | Neutral |
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Headlines on Tuesday, October 13, 2026
1 headline, average tone +88: 1 positive, 0 neutral and 0 negative. Showing all 1.
- www.tickerreport.com · 1 outletSonic Automotive, Inc. (NYSE:SAH) Stock Has Consensus Price Target of $97.00Positive
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| Sonic Automotive, Inc. (NYSE:SAH) Stock Has Consensus Price Target of $97.00 | www.tickerreport.com | 1 | Positive |
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Headlines on Monday, October 12, 2026
2 headlines, average tone 0: 0 positive, 2 neutral and 0 negative. Showing all 2.
- www.themarketsdaily.com · 1 outletSonic Automotive (NYSE: SAH) owner buys $819,046 worth of sharesNeutral
- www.themarketsdaily.com · 1 outletSonic Automotive (NYSE:SAH) Major Shareholder Paul Rusnak Purchases 13,701 Shares of StockNeutral
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| Sonic Automotive (NYSE: SAH) owner buys $819,046 worth of shares | www.themarketsdaily.com | 1 | Neutral |
| Sonic Automotive (NYSE:SAH) Major Shareholder Paul Rusnak Purchases 13,701 Shares of Stock | www.themarketsdaily.com | 1 | Neutral |
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Headlines on Thursday, October 8, 2026
2 headlines, average tone 0: 0 positive, 2 neutral and 0 negative. Showing all 2.
- www.tickerreport.com · 1 outletSonic Automotive (NYSE:SAH) Major Shareholder Buys 1,119 Shares of Company StockNeutral
- www.dailypolitical.com · 1 outletSonic Automotive (NYSE:SAH) Major Shareholder Purchases 1,119 Shares of Company StockNeutral
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| Sonic Automotive (NYSE:SAH) Major Shareholder Buys 1,119 Shares of Company Stock | www.tickerreport.com | 1 | Neutral |
| Sonic Automotive (NYSE:SAH) Major Shareholder Purchases 1,119 Shares of Company Stock | www.dailypolitical.com | 1 | Neutral |
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Headlines on Wednesday, October 7, 2026
1 headline, average tone 0: 0 positive, 1 neutral and 0 negative. Showing all 1.
- www.themarketsdaily.com · 1 outletBarnes & Noble Education (NYSE:BNED) versus Sonic Automotive (NYSE:SAH) Head-To-Head ContrastNeutral
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| Barnes & Noble Education (NYSE:BNED) versus Sonic Automotive (NYSE:SAH) Head-To-Head Contrast | www.themarketsdaily.com | 1 | Neutral |
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How the score works
A headline's tone is not a forecast of the share price. Read the headlines themselves before acting on an average.
Which headlines count
Headlines come from the GDELT global news feed from 2019-09-23 on. A headline counts only when a model judges it to be about Sonic Automotive, Inc., not a passing mention.
How each headline is scored
The model calls each headline positive, neutral or negative news for the company. A period's tone is the share of positive minus negative headlines, from -100 (all negative) to +100 (all positive).
When a headline counts
Headlines published by 9:15 a.m. New York time belong to that day's session. Later and weekend headlines move to the next trading session.
Repeated stories
When several outlets carry the same headline, it counts once per session.