Tone mix
Week by week 52 weeks
Share of Procter & Gamble Company's 930 headlines over the last 52 weeks by the model's call, and the same mix week by week.
Biggest swings in the last year
The weeks whose tone moved furthest from the 8-week average, with the story most outlets carried that week.
- Week of Apr 27, 2026 · tone +35The Procter & Gamble Company (PG): Research Push Translating Into Market Share Gains+29
- Week of Jul 27, 2026 · tone -33Procter & Gamble shares fall after quarterly revenue misses estimates-27
- Week of May 18, 2026 · tone +33Prediction: Procter & Gamble Will Trade At This Price in 2027+24
- Week of Jul 13, 2026 · tone +28Procter & Gamble (NYSE:PG) Trading 1.3% Higher After Dividend Announcement+23
- Week of Oct 19, 2026 · tone +47Procter & Gamble Boosts FY27 All-in-sales Growth Outlook; Stock Up 3.3%+23
- Week of Aug 31, 2026 · tone +18The Best Dividend Stock for 2027 and Beyond: Procter & Gamble+22
Daily headline tone, last 90 sessions
Hover a session for its totals; click to pin.
Each point is the average score of the headlines about Procter & Gamble Company in one trading session, with the 8-session average drawn through it. Sessions with no headline about the company have no point.
Tone by period
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| Last 7 sessions | 41 | +49 |
| Last 30 sessions | 72 | +39 |
| Last 90 sessions | 233 | +10 |
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Every headline in the period counts equally.
Headlines on Thursday, October 29, 2026
1 headline, average tone +97: 1 positive, 0 neutral and 0 negative. Showing all 1.
- www.fool.com · 2 outletsProcter & Gamble is Accelerating Revenue Growth as its Costs are RisingPositive
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| Procter & Gamble is Accelerating Revenue Growth as its Costs are Rising | www.fool.com | 2 | Positive |
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Headlines on Wednesday, October 28, 2026
3 headlines, average tone +33: 1 positive, 2 neutral and 0 negative. Showing all 3.
- www.fool.com · 2 outletsHere's How Many Shares of Procter & Gamble It Would Take to Fund an Annual $3,000 Vacation From DividendsNeutral
- www.fool.com · 1 outletUp 16% This Year, How Long Can Procter & Gamble Continue Outperforming the S&P 500?Positive
- www.dailypolitical.com · 1 outletVerdence Capital Advisors LLC Purchases 3,825 Shares of Procter & Gamble Company (The) $PGNeutral
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| Here's How Many Shares of Procter & Gamble It Would Take to Fund an Annual $3,000 Vacation From Dividends | www.fool.com | 2 | Neutral |
| Up 16% This Year, How Long Can Procter & Gamble Continue Outperforming the S&P 500? | www.fool.com | 1 | Positive |
| Verdence Capital Advisors LLC Purchases 3,825 Shares of Procter & Gamble Company (The) $PG | www.dailypolitical.com | 1 | Neutral |
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Headlines on Tuesday, October 27, 2026
3 headlines, average tone +33: 1 positive, 2 neutral and 0 negative. Showing all 3.
- www.fool.com · 1 outletUp 16% This Year, How Long Can Procter & Gamble Continue Outperforming the S&P 500?Positive
- www.themarketsdaily.com · 1 outletProcter & Gamble (NYSE:PG) Stock: Insider Shailesh Jejurikar Sells 35,000 SharesNeutral
- www.themarketsdaily.com · 1 outletP&G CEO Sells $5.71 Million of Stock. His Direct Share Count Stays Flat. (NYSE: PG)Neutral
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| Up 16% This Year, How Long Can Procter & Gamble Continue Outperforming the S&P 500? | www.fool.com | 1 | Positive |
| Procter & Gamble (NYSE:PG) Stock: Insider Shailesh Jejurikar Sells 35,000 Shares | www.themarketsdaily.com | 1 | Neutral |
| P&G CEO Sells $5.71 Million of Stock. His Direct Share Count Stays Flat. (NYSE: PG) | www.themarketsdaily.com | 1 | Neutral |
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Headlines on Monday, October 26, 2026
10 headlines, average tone +59: 6 positive, 4 neutral and 0 negative. The 8 most widely carried stories are listed; the table holds all 10.
- www.aol.com · 3 outletsProcter & Gamble's Earnings Show a Resilient Consumer Despite Price Hikes. Is the Dividend King Stock a Buy?Positive
- www.fool.com · 3 outletsIs Procter & Gamble a Buy After Its Latest Earnings Report?Neutral
- www.fool.com · 2 outletsProcter & Gamble Has Raised Its Dividend for 70 Straight Years. Here's Why That Matters in a Sell-OffPositive
- www.tickerreport.com · 1 outletTD Cowen Forecasts Strong Price Appreciation for Procter & Gamble (NYSE:PG) StockPositive
- www.tickerreport.com · 1 outletBNP Paribas Exane Issues Positive Forecast for Procter & Gamble (NYSE:PG) Stock PricePositive
- www.dailypolitical.com · 1 outletProcter & Gamble (NYSE:PG) Price Target Raised to $190.00Positive
- www.tickerreport.com · 1 outletProcter & Gamble (NYSE:PG) Price Target Raised to $180.00Positive
- www.tickerreport.com · 1 outletTectonic Advisors LLC Buys 6,661 Shares of Procter & Gamble Company (The) $PGNeutral
Show the table · 10 rows, 4 columns
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| Procter & Gamble's Earnings Show a Resilient Consumer Despite Price Hikes. Is the Dividend King Stock a Buy? | www.aol.com | 3 | Positive |
| Is Procter & Gamble a Buy After Its Latest Earnings Report? | www.fool.com | 3 | Neutral |
| Procter & Gamble Has Raised Its Dividend for 70 Straight Years. Here's Why That Matters in a Sell-Off | www.fool.com | 2 | Positive |
| TD Cowen Forecasts Strong Price Appreciation for Procter & Gamble (NYSE:PG) Stock | www.tickerreport.com | 1 | Positive |
| BNP Paribas Exane Issues Positive Forecast for Procter & Gamble (NYSE:PG) Stock Price | www.tickerreport.com | 1 | Positive |
| Procter & Gamble (NYSE:PG) Price Target Raised to $190.00 | www.dailypolitical.com | 1 | Positive |
| Procter & Gamble (NYSE:PG) Price Target Raised to $180.00 | www.tickerreport.com | 1 | Positive |
| Tectonic Advisors LLC Buys 6,661 Shares of Procter & Gamble Company (The) $PG | www.tickerreport.com | 1 | Neutral |
| Procter & Gamble Company (The) $PG Stake Boosted by Tectonic Advisors LLC | www.dailypolitical.com | 1 | Neutral |
| Procter & Gamble (NYSE:PG) Announces FY 2027 Earnings Guidance | www.tickerreport.com | 1 | Neutral |
No matching rows. Clear the filter to see all records.
Headlines on Friday, October 23, 2026
11 headlines, average tone +71: 8 positive, 3 neutral and 0 negative. The 8 most widely carried stories are listed; the table holds all 11.
- www.proactiveinvestors.com · 1 outletProcter & Gamble beats Wall Street expectations as organic sales risePositive
- www.rttnews.com · 1 outletProcter & Gamble Boosts FY27 All-in-sales Growth Outlook; Stock Up 3.3%Positive
- seekingalpha.com · 1 outletProcter & Gamble tags its highest level since February after its latest earnings printPositive
- baystreet.ca · 1 outletBaystreet.ca - Procter & Gamble's Financial Results Top Wall Street EstimatesPositive
- www.premiumbeautynews.com · 1 outletBeauty drives Procter & Gamble's growth as group raises forecastsPositive
- www.aol.com · 1 outletProcter & Gamble Jumps 6% as Earnings Beat Draws Defensive Buyers; Johnson & Johnson Rises 3%, Coca-Cola Ticks UpPositive
- www.pymnts.com · 1 outletPYMNTS | Procter & Gamble Sees Resilient Consumer DemandPositive
- www.morningstar.com · 1 outletProcter & Gamble Earnings: Accelerating Sales Growth Evidences Prudence of Strategic CoursePositive
Show the table · 11 rows, 4 columns
Scroll sideways to compare all columns. Select a heading to sort.
| Procter & Gamble beats Wall Street expectations as organic sales rise | www.proactiveinvestors.com | 1 | Positive |
| Procter & Gamble Boosts FY27 All-in-sales Growth Outlook; Stock Up 3.3% | www.rttnews.com | 1 | Positive |
| Procter & Gamble tags its highest level since February after its latest earnings print | seekingalpha.com | 1 | Positive |
| Baystreet.ca - Procter & Gamble's Financial Results Top Wall Street Estimates | baystreet.ca | 1 | Positive |
| Beauty drives Procter & Gamble's growth as group raises forecasts | www.premiumbeautynews.com | 1 | Positive |
| Procter & Gamble Jumps 6% as Earnings Beat Draws Defensive Buyers; Johnson & Johnson Rises 3%, Coca-Cola Ticks Up | www.aol.com | 1 | Positive |
| PYMNTS | Procter & Gamble Sees Resilient Consumer Demand | www.pymnts.com | 1 | Positive |
| Procter & Gamble Earnings: Accelerating Sales Growth Evidences Prudence of Strategic Course | www.morningstar.com | 1 | Positive |
| Procter & Gamble: 3 Key Takeaways for Long-Term Investors | www.fool.com | 1 | Neutral |
| Procter & Gamble Q1 Earnings Call Highlights | www.tickerreport.com | 1 | Neutral |
| Procter & Gamble (NYSE:PG) Issues Earnings Results | www.dailypolitical.com | 1 | Neutral |
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How the score works
A headline's tone is not a forecast of the share price. Read the headlines themselves before acting on an average.
Which headlines count
Headlines come from the GDELT global news feed from 2019-09-23 on. A headline counts only when a model judges it to be about Procter & Gamble Company, not a passing mention.
How each headline is scored
The model calls each headline positive, neutral or negative news for the company. A period's tone is the share of positive minus negative headlines, from -100 (all negative) to +100 (all positive).
When a headline counts
Headlines published by 9:15 a.m. New York time belong to that day's session. Later and weekend headlines move to the next trading session.
Repeated stories
When several outlets carry the same headline, it counts once per session.