Tone mix
Week by week 52 weeks
Share of O'Reilly Automotive, Inc.'s 343 headlines over the last 52 weeks by the model's call, and the same mix week by week.
Biggest swings in the last year
The weeks whose tone moved furthest from the 8-week average, with the story most outlets carried that week.
- Week of Sep 14, 2026 · tone +100DA Davidson Reiterates "Buy" Rating for O'Reilly Automotive (NASDAQ:ORLY)+105
- Week of Sep 21, 2026 · tone +66AutoZone Climbs 6% as Profit Beat Offsets Revenue Miss; Advance Auto Parts Rises 6%, O'Reilly Automotive Gains 4%+72
- Week of Feb 9, 2026 · tone -57O'Reilly Automotive Analysts Slash Their Forecasts After Q4 Earnings - O'Reilly Automotive (NASDAQ:ORLY)-58
- Week of Dec 22, 2025 · tone +46O'Reilly Automotive's (ORLY) Professional Segment Lifted the Stock in Q3+45
- Week of Oct 19, 2026 · tone +50O'Reilly Automotive, Inc. (NASDAQ:ORLY) Stock Rated "Moderate Buy" by Sell-Side Brokerages+42
- Week of Apr 27, 2026 · tone +43FinancialContent - O'Reilly (NASDAQ:ORLY) Exceeds Q1 CY2026 Expectations+41
Daily headline tone, last 90 sessions
Hover a session for its totals; click to pin.
Each point is the average score of the headlines about O'Reilly Automotive, Inc. in one trading session, with the 8-session average drawn through it. Sessions with no headline about the company have no point.
Tone by period
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| Last 7 sessions | 4 | +25 |
| Last 30 sessions | 16 | +14 |
| Last 90 sessions | 76 | +3 |
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Every headline in the period counts equally.
Headlines on Thursday, October 29, 2026
2 headlines, average tone +50: 1 positive, 1 neutral and 0 negative. Showing all 2.
- markets.financialcontent.com · 1 outletFinancialContent - O'Reilly's (NASDAQ:ORLY) Q3 2026 sales top estimatesPositive
- www.manilatimes.net · 1 outletO'Reilly Automotive, Inc. Reports Third Quarter 2026 ResultsNeutral
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| FinancialContent - O'Reilly's (NASDAQ:ORLY) Q3 2026 sales top estimates | markets.financialcontent.com | 1 | Positive |
| O'Reilly Automotive, Inc. Reports Third Quarter 2026 Results | www.manilatimes.net | 1 | Neutral |
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Headlines on Wednesday, October 28, 2026
1 headline, average tone 0: 0 positive, 1 neutral and 0 negative. Showing all 1.
- www.themarketsdaily.com · 1 outletO'Reilly Automotive (NASDAQ:ORLY) and a.k.a. Brands (NYSE:AKA) Critical ComparisonNeutral
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| O'Reilly Automotive (NASDAQ:ORLY) and a.k.a. Brands (NYSE:AKA) Critical Comparison | www.themarketsdaily.com | 1 | Neutral |
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Headlines on Monday, October 26, 2026
1 headline, average tone 0: 0 positive, 1 neutral and 0 negative. Showing all 1.
- www.dailypolitical.com · 1 outletO'Reilly Automotive, Inc. $ORLY Shares Newly Purchased by NBT Bank N.A.Neutral
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| O'Reilly Automotive, Inc. $ORLY Shares Newly Purchased by NBT Bank N.A. | www.dailypolitical.com | 1 | Neutral |
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Headlines on Tuesday, October 20, 2026
1 headline, average tone +100: 1 positive, 0 neutral and 0 negative. Showing all 1.
- www.dailypolitical.com · 1 outletO'Reilly Automotive, Inc. (NASDAQ:ORLY) Stock Rated "Moderate Buy" by Sell-Side BrokeragesPositive
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| O'Reilly Automotive, Inc. (NASDAQ:ORLY) Stock Rated "Moderate Buy" by Sell-Side Brokerages | www.dailypolitical.com | 1 | Positive |
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Headlines on Monday, October 19, 2026
1 headline, average tone 0: 0 positive, 1 neutral and 0 negative. Showing all 1.
- www.themarketsdaily.com · 1 outletO'Reilly Automotive (NASDAQ:ORLY) & Tilly's (NYSE:TLYS) Head to Head ContrastNeutral
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| O'Reilly Automotive (NASDAQ:ORLY) & Tilly's (NYSE:TLYS) Head to Head Contrast | www.themarketsdaily.com | 1 | Neutral |
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How the score works
A headline's tone is not a forecast of the share price. Read the headlines themselves before acting on an average.
Which headlines count
Headlines come from the GDELT global news feed from 2019-09-23 on. A headline counts only when a model judges it to be about O'Reilly Automotive, Inc., not a passing mention.
How each headline is scored
The model calls each headline positive, neutral or negative news for the company. A period's tone is the share of positive minus negative headlines, from -100 (all negative) to +100 (all positive).
When a headline counts
Headlines published by 9:15 a.m. New York time belong to that day's session. Later and weekend headlines move to the next trading session.
Repeated stories
When several outlets carry the same headline, it counts once per session.