Tone mix
Week by week 52 weeks
Share of Delta Air Lines, Inc.'s 870 headlines over the last 52 weeks by the model's call, and the same mix week by week.
Biggest swings in the last year
The weeks whose tone moved furthest from the 8-week average, with the story most outlets carried that week.
- Week of Feb 9, 2026 · tone -64Pearson plane crash: TSB's update on Delta Air Lines incident-92
- Week of May 25, 2026 · tone +73Why Delta Air Lines (DAL) is One of the Best Airline Stocks to Buy According to Reddit+70
- Week of Nov 17, 2025 · tone -44LGBTQ Agenda: HIV Advocates Blast Delta Air Lines Over PrEP Coverage Hurdles-58
- Week of Mar 2, 2026 · tone -27Delta Air Lines announces major executive leadership changes-52
- Week of Dec 1, 2025 · tone -53Longest US government shutdown cost Delta Air Lines $200 million-47
- Week of Oct 19, 2026 · tone +41Atlanta-based Delta Air Lines named best U.S. airline in new Forbes ranking+47
Daily headline tone, last 90 sessions
Hover a session for its totals; click to pin.
Each point is the average score of the headlines about Delta Air Lines, Inc. in one trading session, with the 8-session average drawn through it. Sessions with no headline about the company have no point.
Tone by period
Show the table · 3 rows, 3 columns
Scroll sideways to compare all columns. Select a heading to sort.
| Last 7 sessions | 11 | +16 |
| Last 30 sessions | 79 | -7 |
| Last 90 sessions | 239 | +3 |
No matching rows. Clear the filter to see all records.
Every headline in the period counts equally.
Headlines on Thursday, October 29, 2026
1 headline, average tone +96: 1 positive, 0 neutral and 0 negative. Showing all 1.
- www.futuretravelexperience.com · 1 outletDelta Air Lines completes free inflight WiFi rolloutPositive
Show the table · 1 row, 4 columns
Scroll sideways to compare all columns. Select a heading to sort.
| Delta Air Lines completes free inflight WiFi rollout | www.futuretravelexperience.com | 1 | Positive |
No matching rows. Clear the filter to see all records.
Headlines on Wednesday, October 28, 2026
5 headlines, average tone -20: 0 positive, 4 neutral and 1 negative. Showing all 5.
- www.brfm.net · 1 outletVirgin Atlantic fury as Heathrow forces Delta terminal moveNegative
- www.tickerreport.com · 1 outletComparing flyExclusive (NYSE:FLYX) & Delta Air Lines (NYSE:DAL)Neutral
- www.dailypolitical.com · 1 outletCritical Analysis: Delta Air Lines (NYSE:DAL) vs. flyExclusive (NYSE:FLYX)Neutral
- www.tickerreport.com · 1 outletAllegiant Travel (NASDAQ:ALGT) vs. Delta Air Lines (NYSE:DAL) Head to Head ReviewNeutral
- www.dailypolitical.com · 1 outletContrasting Delta Air Lines (NYSE:DAL) & Allegiant Travel (NASDAQ:ALGT)Neutral
Show the table · 5 rows, 4 columns
Scroll sideways to compare all columns. Select a heading to sort.
| Virgin Atlantic fury as Heathrow forces Delta terminal move | www.brfm.net | 1 | Negative |
| Comparing flyExclusive (NYSE:FLYX) & Delta Air Lines (NYSE:DAL) | www.tickerreport.com | 1 | Neutral |
| Critical Analysis: Delta Air Lines (NYSE:DAL) vs. flyExclusive (NYSE:FLYX) | www.dailypolitical.com | 1 | Neutral |
| Allegiant Travel (NASDAQ:ALGT) vs. Delta Air Lines (NYSE:DAL) Head to Head Review | www.tickerreport.com | 1 | Neutral |
| Contrasting Delta Air Lines (NYSE:DAL) & Allegiant Travel (NASDAQ:ALGT) | www.dailypolitical.com | 1 | Neutral |
No matching rows. Clear the filter to see all records.
Headlines on Monday, October 26, 2026
1 headline, average tone +63: 1 positive, 0 neutral and 0 negative. Showing all 1.
- www.wsbradio.com · 1 outletDelta Air Lines takes over former Spirit Airlines gates at Atlanta airport in $12 million dealPositive
Show the table · 1 row, 4 columns
Scroll sideways to compare all columns. Select a heading to sort.
| Delta Air Lines takes over former Spirit Airlines gates at Atlanta airport in $12 million deal | www.wsbradio.com | 1 | Positive |
No matching rows. Clear the filter to see all records.
Headlines on Friday, October 23, 2026
4 headlines, average tone +28: 2 positive, 1 neutral and 1 negative. Showing all 4.
- www.wsbradio.com · 2 outletsAtlanta-based Delta Air Lines named best U.S. airline in new Forbes rankingPositive
- www.nzherald.co.nz · 1 outletDelta Air Lines pursues Pacific growth as NZ summer approachesPositive
- dailydot.com · 1 outletDelta Air Lines Reportedly Offers Passengers $6,000 to Give Up Their Seats, but No One Takes ItNegative
- www.themarketsdaily.com · 1 outletDelta Air Lines, Inc. $DAL Stock Bought by U S Global Investors Inc.Neutral
Show the table · 4 rows, 4 columns
Scroll sideways to compare all columns. Select a heading to sort.
| Atlanta-based Delta Air Lines named best U.S. airline in new Forbes ranking | www.wsbradio.com | 2 | Positive |
| Delta Air Lines pursues Pacific growth as NZ summer approaches | www.nzherald.co.nz | 1 | Positive |
| Delta Air Lines Reportedly Offers Passengers $6,000 to Give Up Their Seats, but No One Takes It | dailydot.com | 1 | Negative |
| Delta Air Lines, Inc. $DAL Stock Bought by U S Global Investors Inc. | www.themarketsdaily.com | 1 | Neutral |
No matching rows. Clear the filter to see all records.
Headlines on Tuesday, October 20, 2026
2 headlines, average tone +87: 2 positive, 0 neutral and 0 negative. Showing all 2.
- www.travelmarketreport.com · 1 outletDelta Air Lines Adds a New Direct Flight Between Boston and IcelandPositive
- www.themarketsdaily.com · 1 outletDelta Air Lines, Inc. (NYSE:DAL) Stock Has Average Price Target of $99.65Positive
Show the table · 2 rows, 4 columns
Scroll sideways to compare all columns. Select a heading to sort.
| Delta Air Lines Adds a New Direct Flight Between Boston and Iceland | www.travelmarketreport.com | 1 | Positive |
| Delta Air Lines, Inc. (NYSE:DAL) Stock Has Average Price Target of $99.65 | www.themarketsdaily.com | 1 | Positive |
No matching rows. Clear the filter to see all records.
How the score works
A headline's tone is not a forecast of the share price. Read the headlines themselves before acting on an average.
Which headlines count
Headlines come from the GDELT global news feed from 2019-09-23 on. A headline counts only when a model judges it to be about Delta Air Lines, Inc., not a passing mention.
How each headline is scored
The model calls each headline positive, neutral or negative news for the company. A period's tone is the share of positive minus negative headlines, from -100 (all negative) to +100 (all positive).
When a headline counts
Headlines published by 9:15 a.m. New York time belong to that day's session. Later and weekend headlines move to the next trading session.
Repeated stories
When several outlets carry the same headline, it counts once per session.