Tone mix
Week by week 52 weeks
Share of Salesforce, Inc.'s 2,884 headlines over the last 52 weeks by the model's call, and the same mix week by week.
Biggest swings in the last year
The weeks whose tone moved furthest from the 8-week average, with the story most outlets carried that week.
- Week of Feb 9, 2026 · tone -33Salesforce workers outraged after CEO makes joke about ICE watching them-38
- Week of Mar 30, 2026 · tone +41Salesforce adds Slackbot features to boost CRM work+36
- Week of Jul 27, 2026 · tone +55Salesforce's Agentforce Bet Made It the Dow's Worst Performer. Is the Market Overreacting?+30
- Week of May 4, 2026 · tone +48Salesforce (CRM) Launches Agentforce Operations to Automate Complex Cross-System Back-Office Tasks+27
- Week of Aug 3, 2026 · tone 0Salesforce (CRM) Declined as Market Questions SaaS Resilience-26
- Week of Dec 8, 2025 · tone +38Movate Acquires Solomo to Strengthen Salesforce and AI Capabilities in Healthcare+24
Daily headline tone, last 90 sessions
Hover a session for its totals; click to pin.
Each point is the average score of the headlines about Salesforce, Inc. in one trading session, with the 8-session average drawn through it. Sessions with no headline about the company have no point.
Tone by period
Show the table · 3 rows, 3 columns
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| Last 7 sessions | 72 | +40 |
| Last 30 sessions | 249 | +32 |
| Last 90 sessions | 874 | +35 |
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Every headline in the period counts equally.
Headlines on Thursday, October 29, 2026
5 headlines, average tone +52: 3 positive, 2 neutral and 0 negative. Showing all 5.
- www.thehindu.com · 6 outletsMITTI LABS & SALESFORCE PARTNER TO SCALE WATER-SAVING RICE FARMING PRACTICES THAT REDUCE METHANE EMISSIONSPositive
- infotechlead.com · 1 outletTech M&A deals: Oddball, Synaptic Salesforce Business, Peloton Consulting, Hummingbird, QuantimonPositive
- en.globes.co.il · 1 outletSalesforce in talks to lease Tel Aviv office space in ToHa2Positive
- www.finanznachrichten.de · 1 outletNavatar Group, Inc.: Navatar Brings Claude-Powered Recommendations and Actions to CRM for Private Equity and M&A Built on SalesforceNeutral
- www.manilatimes.net · 1 outletNavatar Brings Claude-Powered Recommendations and Actions to CRM for Private Equity and M&A Built on SalesforceNeutral
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| MITTI LABS & SALESFORCE PARTNER TO SCALE WATER-SAVING RICE FARMING PRACTICES THAT REDUCE METHANE EMISSIONS | www.thehindu.com | 6 | Positive |
| Tech M&A deals: Oddball, Synaptic Salesforce Business, Peloton Consulting, Hummingbird, Quantimon | infotechlead.com | 1 | Positive |
| Salesforce in talks to lease Tel Aviv office space in ToHa2 | en.globes.co.il | 1 | Positive |
| Navatar Group, Inc.: Navatar Brings Claude-Powered Recommendations and Actions to CRM for Private Equity and M&A Built on Salesforce | www.finanznachrichten.de | 1 | Neutral |
| Navatar Brings Claude-Powered Recommendations and Actions to CRM for Private Equity and M&A Built on Salesforce | www.manilatimes.net | 1 | Neutral |
No matching rows. Clear the filter to see all records.
Headlines on Wednesday, October 28, 2026
6 headlines, average tone +33: 2 positive, 4 neutral and 0 negative. Showing all 6.
- www.insidermonkey.com · 1 outletAgentforce Growth Strengthens Salesforce's (CRM) Generative AI NarrativePositive
- smallbiztrends.com · 1 outletSalesforce Unveils Advanced AI Control Features to Enhance Oversight and Cost ManagementPositive
- www.themarketsdaily.com · 1 outletSalesforce Inc. $CRM Stock Acquired by Park Avenue Securities LLCNeutral
- www.tickerreport.com · 1 outletSalesforce Inc. $CRM Stake Boosted by Verdence Capital Advisors LLCNeutral
- www.dailypolitical.com · 1 outletSalesforce Inc. $CRM Stock Acquired by Verdence Capital Advisors LLCNeutral
- www.newjerseytelegraph.com · 1 outletOuterBox Connects Its Proprietary Lead Tracking to Google Ads, HubSpot, and SalesforceNeutral
Show the table · 6 rows, 4 columns
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| Agentforce Growth Strengthens Salesforce's (CRM) Generative AI Narrative | www.insidermonkey.com | 1 | Positive |
| Salesforce Unveils Advanced AI Control Features to Enhance Oversight and Cost Management | smallbiztrends.com | 1 | Positive |
| Salesforce Inc. $CRM Stock Acquired by Park Avenue Securities LLC | www.themarketsdaily.com | 1 | Neutral |
| Salesforce Inc. $CRM Stake Boosted by Verdence Capital Advisors LLC | www.tickerreport.com | 1 | Neutral |
| Salesforce Inc. $CRM Stock Acquired by Verdence Capital Advisors LLC | www.dailypolitical.com | 1 | Neutral |
| OuterBox Connects Its Proprietary Lead Tracking to Google Ads, HubSpot, and Salesforce | www.newjerseytelegraph.com | 1 | Neutral |
No matching rows. Clear the filter to see all records.
Headlines on Tuesday, October 27, 2026
4 headlines, average tone +25: 1 positive, 3 neutral and 0 negative. Showing all 4.
- www.fool.com · 2 outletsSalesforce vs. International Business Machines: Which Technology Stock Is a Better Buy in 2026?Neutral
- observer.com · 1 outletGoogle, Dell and Salesforce Bet on Enterprise A.I. AgentsPositive
- www.tennesseedaily.com · 1 outletOuterBox Connects Its Proprietary Lead Tracking to Google Ads, HubSpot, and SalesforceNeutral
- www.insidermonkey.com · 1 outletWhy Burke Wealth Sold Salesforce (CRM) After Its 20% Post-Earnings RallyNeutral
Show the table · 4 rows, 4 columns
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| Salesforce vs. International Business Machines: Which Technology Stock Is a Better Buy in 2026? | www.fool.com | 2 | Neutral |
| Google, Dell and Salesforce Bet on Enterprise A.I. Agents | observer.com | 1 | Positive |
| OuterBox Connects Its Proprietary Lead Tracking to Google Ads, HubSpot, and Salesforce | www.tennesseedaily.com | 1 | Neutral |
| Why Burke Wealth Sold Salesforce (CRM) After Its 20% Post-Earnings Rally | www.insidermonkey.com | 1 | Neutral |
No matching rows. Clear the filter to see all records.
Headlines on Monday, October 26, 2026
6 headlines, average tone +43: 3 positive, 3 neutral and 0 negative. Showing all 6.
- www.fool.com · 2 outletsAdobe vs. Salesforce: Which Technology Stock Is a Better Buy in 2026?Neutral
- smallbiztrends.com · 1 outletDocuSign Integrates Agreement Management Directly into Salesforce and SlackPositive
- www.businesstimes.com.sg · 1 outletOUE Reit buys another 50% stake in Sydney's Salesforce Tower in US$606.4 million dealPositive
- www.afr.com · 1 outletOUE REIT buys half-stake in Salesforce Tower, Sydney's tallest office building for $864 millionPositive
- econotimes.com · 1 outletOUE REIT Moves to Raise Sydney Salesforce Tower Stake to 69.9%Neutral
- www.fool.com · 1 outletArista Networks vs. Salesforce: Which Technology Stock Is a Better Buy in 2026?Neutral
Show the table · 6 rows, 4 columns
Scroll sideways to compare all columns. Select a heading to sort.
| Adobe vs. Salesforce: Which Technology Stock Is a Better Buy in 2026? | www.fool.com | 2 | Neutral |
| DocuSign Integrates Agreement Management Directly into Salesforce and Slack | smallbiztrends.com | 1 | Positive |
| OUE Reit buys another 50% stake in Sydney's Salesforce Tower in US$606.4 million deal | www.businesstimes.com.sg | 1 | Positive |
| OUE REIT buys half-stake in Salesforce Tower, Sydney's tallest office building for $864 million | www.afr.com | 1 | Positive |
| OUE REIT Moves to Raise Sydney Salesforce Tower Stake to 69.9% | econotimes.com | 1 | Neutral |
| Arista Networks vs. Salesforce: Which Technology Stock Is a Better Buy in 2026? | www.fool.com | 1 | Neutral |
No matching rows. Clear the filter to see all records.
Headlines on Friday, October 23, 2026
9 headlines, average tone +80: 8 positive, 1 neutral and 0 negative. The 8 most widely carried stories are listed; the table holds all 9.
- www.northkoreatimes.com · 74 outletsSalesforce deepens AI push with $5.66 billion Braze dealPositive
- www.afghanistannews.net · 9 outletsSalesforce agrees $5.66 billion deal to acquire BrazePositive
- www.digitimes.com · 1 outletSalesforce Taiwan targets double-digit growth as AI adoption acceleratesPositive
- www.aol.com · 1 outletSalesforce Is Betting Big on AI. The Payoff Could Be Bigger Than Investors ExpectPositive
- 247wallst.com · 1 outletAdobe Jumps 5% as Beaten-Down Software Names Rebound Despite Risk-Off Day; Salesforce Rises 3%Positive
- www.businesstimes.com.sg · 1 outletOUE Reit strengthens presence in Sydney with further 50% stake in Salesforce TowerPositive
- www.reseller.co.nz · 1 outletSalesforce to buy Braze for US$5.7 billion to boost real-time customer engagementPositive
- www.bignewsnetwork.com · 1 outletSalesforce to buy Braze for $5.66 billion in AI pushPositive
Show the table · 9 rows, 4 columns
Scroll sideways to compare all columns. Select a heading to sort.
| Salesforce deepens AI push with $5.66 billion Braze deal | www.northkoreatimes.com | 74 | Positive |
| Salesforce agrees $5.66 billion deal to acquire Braze | www.afghanistannews.net | 9 | Positive |
| Salesforce Taiwan targets double-digit growth as AI adoption accelerates | www.digitimes.com | 1 | Positive |
| Salesforce Is Betting Big on AI. The Payoff Could Be Bigger Than Investors Expect | www.aol.com | 1 | Positive |
| Adobe Jumps 5% as Beaten-Down Software Names Rebound Despite Risk-Off Day; Salesforce Rises 3% | 247wallst.com | 1 | Positive |
| OUE Reit strengthens presence in Sydney with further 50% stake in Salesforce Tower | www.businesstimes.com.sg | 1 | Positive |
| Salesforce to buy Braze for US$5.7 billion to boost real-time customer engagement | www.reseller.co.nz | 1 | Positive |
| Salesforce to buy Braze for $5.66 billion in AI push | www.bignewsnetwork.com | 1 | Positive |
| NBT Bank N.A. Purchases 13,258 Shares of Salesforce Inc. $CRM | www.themarketsdaily.com | 1 | Neutral |
No matching rows. Clear the filter to see all records.
How the score works
A headline's tone is not a forecast of the share price. Read the headlines themselves before acting on an average.
Which headlines count
Headlines come from the GDELT global news feed from 2019-09-23 on. A headline counts only when a model judges it to be about Salesforce, Inc., not a passing mention.
How each headline is scored
The model calls each headline positive, neutral or negative news for the company. A period's tone is the share of positive minus negative headlines, from -100 (all negative) to +100 (all positive).
When a headline counts
Headlines published by 9:15 a.m. New York time belong to that day's session. Later and weekend headlines move to the next trading session.
Repeated stories
When several outlets carry the same headline, it counts once per session.