Explore more topics
News sentiment

Booking Holdings Inc. Common Stock (BKNG) news sentiment

How positive or negative Booking Holdings Inc. Common Stock's news headlines have been since Sep 23, 2019, week by week, with the last 90 sessions day by day and each recent headline's tone and source.

As of 2026-10-29

Average tone, last 30 sessions
+16From -100 (every headline negative) to +100 (every headline positive)
Headlines, last 30 sessions
29
Headlines, last 90 sessions
167
Change from the 90-session average
0
Latest session
2026-10-29

Weekly headline tone since September 2019

Hover a week for its biggest stories; click to pin.

Tone8-week averageHeadlinesFiltered out (passing mentions)
Every week since Sep 23, 2019
BKNG headline tone: Every week since Sep 23, 2019, 359 weeks from September 23, 2019 to October 19, 2026.-100-75-50-25+25+50+75+1000Headlines2020202120222023202420252026

Coverage of Booking Holdings Inc. Common Stock over the last 30 trading sessions is positive (+16) across 29 headlines, 1 point below its one-year average of +17. The most widely carried story in the week of Oct 19, 2026 was "FinancialContent - Why Booking (BKNG) stock is down today", carried by 1 outlet.

Each point is one week of headlines about Booking Holdings Inc. Common Stock: the share of positive minus negative headlines, from -100 to +100, with the 8-week average drawn through it and the number of headlines beneath. Since coverage began, 4,196 headlines average +15.

Jump to a section

Tone mix

BKNG headlines by tone, last 52 weeks
positive
28%
neutral
62%
negative
10%

Week by week 52 weeks

Oct 27, 2025: 16 positive, 20 neutral, 1 negativeNov 3, 2025: 1 positive, 13 neutral, 0 negativeNov 10, 2025: 3 positive, 20 neutral, 0 negativeNov 17, 2025: 5 positive, 15 neutral, 1 negativeNov 24, 2025: 2 positive, 28 neutral, 2 negativeDec 1, 2025: 1 positive, 12 neutral, 0 negativeDec 8, 2025: 1 positive, 9 neutral, 1 negativeDec 15, 2025: 4 positive, 13 neutral, 0 negativeDec 22, 2025: 0 positive, 8 neutral, 0 negativeDec 29, 2025: 1 positive, 5 neutral, 2 negativeJan 5, 2026: 2 positive, 1 neutral, 0 negativeJan 12, 2026: 0 positive, 6 neutral, 0 negativeJan 19, 2026: 0 positive, 12 neutral, 0 negativeJan 26, 2026: 2 positive, 9 neutral, 0 negativeFeb 2, 2026: 3 positive, 5 neutral, 1 negativeFeb 9, 2026: 5 positive, 2 neutral, 2 negativeFeb 16, 2026: 14 positive, 16 neutral, 11 negativeFeb 23, 2026: 9 positive, 9 neutral, 5 negativeMar 2, 2026: 9 positive, 2 neutral, 0 negativeMar 9, 2026: 2 positive, 2 neutral, 0 negativeMar 16, 2026: 1 positive, 1 neutral, 0 negativeMar 23, 2026: 2 positive, 2 neutral, 1 negativeMar 30, 2026: 2 positive, 3 neutral, 3 negativeApr 6, 2026: 6 positive, 3 neutral, 0 negativeApr 13, 2026: 4 positive, 0 neutral, 2 negativeApr 20, 2026: 3 positive, 7 neutral, 2 negativeApr 27, 2026: 10 positive, 8 neutral, 9 negativeMay 4, 2026: 4 positive, 2 neutral, 0 negativeMay 11, 2026: 3 positive, 2 neutral, 0 negativeMay 18, 2026: 1 positive, 1 neutral, 1 negativeMay 25, 2026: 3 positive, 2 neutral, 2 negativeJun 1, 2026: 1 positive, 2 neutral, 0 negativeJun 8, 2026: 1 positive, 3 neutral, 0 negativeJun 15, 2026: 2 positive, 6 neutral, 0 negativeJun 22, 2026: 3 positive, 5 neutral, 1 negativeJun 29, 2026: 2 positive, 2 neutral, 0 negativeJul 6, 2026: 2 positive, 2 neutral, 0 negativeJul 13, 2026: 1 positive, 4 neutral, 0 negativeJul 20, 2026: 0 positive, 4 neutral, 0 negativeJul 27, 2026: 1 positive, 1 neutral, 1 negativeAug 3, 2026: 13 positive, 16 neutral, 2 negativeAug 10, 2026: 1 positive, 19 neutral, 0 negativeAug 17, 2026: 1 positive, 16 neutral, 0 negativeAug 24, 2026: 0 positive, 16 neutral, 1 negativeAug 31, 2026: 2 positive, 12 neutral, 0 negativeSep 7, 2026: 1 positive, 7 neutral, 1 negativeSep 14, 2026: 3 positive, 4 neutral, 1 negativeSep 21, 2026: 2 positive, 2 neutral, 3 negativeSep 28, 2026: 1 positive, 1 neutral, 1 negativeOct 5, 2026: 0 positive, 1 neutral, 0 negativeOct 12, 2026: 2 positive, 1 neutral, 1 negativeOct 19, 2026: 4 positive, 3 neutral, 1 negative
Oct 27, 2025Oct 19, 2026

Share of Booking Holdings Inc. Common Stock's 586 headlines over the last 52 weeks by the model's call, and the same mix week by week.

Biggest swings in the last year

The weeks whose tone moved furthest from the 8-week average, with the story most outlets carried that week.

Daily headline tone, last 90 sessions

Hover a session for its totals; click to pin.

Session tone8-session averageHeadlines
Last 62 sessions with a headline
BKNG average headline tone by session: Last 62 sessions with a headline, 62 sessions from June 24, 2026 to October 28, 2026.-100-75-50-25+25+50+75+1000HeadlinesJun 2026JulAugSepOct

Each point is the average score of the headlines about Booking Holdings Inc. Common Stock in one trading session, with the 8-session average drawn through it. Sessions with no headline about the company have no point.

Tone by period

Show the table · 3 rows, 3 columns

Scroll sideways to compare all columns. Select a heading to sort.

Last 7 sessions8+12
Last 30 sessions29+16
Last 90 sessions167+16

Every headline in the period counts equally.

Headlines on Wednesday, October 28, 2026

1 headline, average tone 0: 0 positive, 1 neutral and 0 negative. Showing all 1.

Show the table · 1 row, 4 columns

Scroll sideways to compare all columns. Select a heading to sort.

Advance Auto Parts vs. Booking Holdings: Flat Against Volatile Revenuewww.fool.com1Neutral

Headlines on Monday, October 26, 2026

2 headlines, average tone 0: 0 positive, 2 neutral and 0 negative. Showing all 2.

Show the table · 2 rows, 4 columns

Scroll sideways to compare all columns. Select a heading to sort.

Booking Holdings (NASDAQ: BKNG) Vs. GameStop (NYSE: GME): Which Stock Offers Better Value In 2026?www.foreignpolicyjournal.com1Neutral
Advance Auto Parts vs. Booking Holdings: Which Consumer Stock Is a Better Buy in 2026?www.fool.com1Neutral

Headlines on Thursday, October 22, 2026

3 headlines, average tone +33: 2 positive, 0 neutral and 1 negative. Showing all 3.

Show the table · 3 rows, 4 columns

Scroll sideways to compare all columns. Select a heading to sort.

FinancialContent - Why Booking (BKNG) stock is down todaymarkets.financialcontent.com1Negative
BTIG Research Reaffirms "Buy" Rating for Booking (NASDAQ:BKNG)www.themarketsdaily.com1Positive
Travel Tourism Market to Be Led by Booking Holdings, Expediawww.openpr.com1Positive

Headlines on Wednesday, October 21, 2026

2 headlines, average tone 0: 0 positive, 2 neutral and 0 negative. Showing all 2.

Show the table · 2 rows, 4 columns

Scroll sideways to compare all columns. Select a heading to sort.

22,079 Booking Holdings Inc. $BKNG Shares Sold by Robeco Institutional Asset Management B.V.www.themarketsdaily.com1Neutral
10,829 Booking Holdings Inc. $BKNG Shares Sold by Metropolis Capital Ltdwww.dailypolitical.com1Neutral

Headlines on Tuesday, October 20, 2026

1 headline, average tone 0: 0 positive, 1 neutral and 0 negative. Showing all 1.

Show the table · 1 row, 4 columns

Scroll sideways to compare all columns. Select a heading to sort.

Booking Holdings Inc. (BKNG) Is Building Its Own AI Agent. Can Cash Flow Defend the Multiple?www.insidermonkey.com1Neutral

How the score works

A headline's tone is not a forecast of the share price. Read the headlines themselves before acting on an average.

  1. Which headlines count

    Headlines come from the GDELT global news feed from 2019-09-23 on. A headline counts only when a model judges it to be about Booking Holdings Inc. Common Stock, not a passing mention.

  2. How each headline is scored

    The model calls each headline positive, neutral or negative news for the company. A period's tone is the share of positive minus negative headlines, from -100 (all negative) to +100 (all positive).

  3. When a headline counts

    Headlines published by 9:15 a.m. New York time belong to that day's session. Later and weekend headlines move to the next trading session.

  4. Repeated stories

    When several outlets carry the same headline, it counts once per session.