Tone mix
Week by week 51 weeks
Share of Alaska Air Group, Inc.'s 167 headlines over the last 52 weeks by the model's call, and the same mix week by week.
Biggest swings in the last year
The weeks whose tone moved furthest from the 8-week average, with the story most outlets carried that week.
- Week of Apr 6, 2026 · tone -100Bank of America Cuts Alaska Air Group (NYSE:ALK) Price Target to $60.00-120
- Week of Sep 14, 2026 · tone -100UBS Group Cuts Alaska Air Group (NYSE:ALK) Price Target to $52.00-110
- Week of Mar 9, 2026 · tone -100Alaska Air Group (NYSE:ALK) Price Target Cut to $54.00 by Analysts at TD Cowen-103
- Week of Dec 15, 2025 · tone +100Alaska Air Group finds leverage in scale as Hawaiian Airlines network is retooled+94
- Week of Sep 21, 2026 · tone -100Alaska Air Group (NYSE:ALK) Cut to "Strong Sell" at Wall Street Zen-90
- Week of Oct 12, 2026 · tone -100Alaska Air Group (NYSE:ALK) Stock Gets Price Target Reduction from Susquehanna-82
Daily headline tone, last 90 sessions
Hover a session for its totals; click to pin.
Each point is the average score of the headlines about Alaska Air Group, Inc. in one trading session, with the 8-session average drawn through it. Sessions with no headline about the company have no point.
Tone by period
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| Last 7 sessions | 14 | -33 |
| Last 30 sessions | 28 | -24 |
| Last 90 sessions | 52 | -2 |
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Every headline in the period counts equally.
Headlines on Tuesday, October 27, 2026
1 headline, average tone -100: 0 positive, 0 neutral and 1 negative. Showing all 1.
- www.thegardenisland.com · 1 outletHawaii market a weak link for Alaska Air Group revenue in 2026Negative
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| Hawaii market a weak link for Alaska Air Group revenue in 2026 | www.thegardenisland.com | 1 | Negative |
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Headlines on Monday, October 26, 2026
1 headline, average tone 0: 0 positive, 1 neutral and 0 negative. Showing all 1.
- www.themarketsdaily.com · 1 outletAlaska Air Group, Inc. (NYSE:ALK) Stock Has Consensus Price Target of $57.38Neutral
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| Alaska Air Group, Inc. (NYSE:ALK) Stock Has Consensus Price Target of $57.38 | www.themarketsdaily.com | 1 | Neutral |
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Headlines on Friday, October 23, 2026
4 headlines, average tone -50: 0 positive, 2 neutral and 2 negative. Showing all 4.
- www.dailypolitical.com · 1 outletJPMorgan Chase & Co. Has Lowered Expectations for Alaska Air Group (NYSE:ALK) Stock PriceNegative
- www.dailypolitical.com · 1 outletAlaska Air Group (NYSE:ALK) Reaches New 52-Week Low After Analyst DowngradeNegative
- www.themarketsdaily.com · 1 outlet88,966 Alaska Air Group, Inc. $ALK Shares Purchased by U S Global Investors Inc.Neutral
- www.dailypolitical.com · 1 outletAlaska Air Group (NYSE:ALK) Releases Quarterly Earnings ResultsNeutral
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| JPMorgan Chase & Co. Has Lowered Expectations for Alaska Air Group (NYSE:ALK) Stock Price | www.dailypolitical.com | 1 | Negative |
| Alaska Air Group (NYSE:ALK) Reaches New 52-Week Low After Analyst Downgrade | www.dailypolitical.com | 1 | Negative |
| 88,966 Alaska Air Group, Inc. $ALK Shares Purchased by U S Global Investors Inc. | www.themarketsdaily.com | 1 | Neutral |
| Alaska Air Group (NYSE:ALK) Releases Quarterly Earnings Results | www.dailypolitical.com | 1 | Neutral |
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Headlines on Thursday, October 22, 2026
3 headlines, average tone -21: 0 positive, 2 neutral and 1 negative. Showing all 3.
- www.staradvertiser.com · 1 outletAlaska Air Group says Hawaii market remained a drag in 2026, but sees conditions improving in 2027Negative
- www.tickerreport.com · 1 outletAlaska Air Group (NYSE:ALK) Issues Q4 2026 Earnings GuidanceNeutral
- www.dailypolitical.com · 1 outletAlaska Air Group (NYSE:ALK) Releases Q4 2026 Earnings GuidanceNeutral
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| Alaska Air Group says Hawaii market remained a drag in 2026, but sees conditions improving in 2027 | www.staradvertiser.com | 1 | Negative |
| Alaska Air Group (NYSE:ALK) Issues Q4 2026 Earnings Guidance | www.tickerreport.com | 1 | Neutral |
| Alaska Air Group (NYSE:ALK) Releases Q4 2026 Earnings Guidance | www.dailypolitical.com | 1 | Neutral |
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Headlines on Wednesday, October 21, 2026
5 headlines, average tone -20: 1 positive, 2 neutral and 2 negative. Showing all 5.
- www.rttnews.com · 3 outletsAlaska Air Group Posts Loss In Q3Negative
- www.prnewswire.com · 2 outletsAlaska Air Group reports third quarter 2026 resultsNeutral
- www.flightglobal.com · 1 outletAlaska Air Group adds nonstop flights from Seattle to Osaka and PapeetePositive
- econotimes.com · 1 outletAlaska Air Group Posts $147 Million Loss, Forecasts 2026 Adjusted LossNegative
- www.themarketsdaily.com · 1 outletAlaska Air Group (NYSE:ALK) Announces Quarterly Earnings ResultsNeutral
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| Alaska Air Group Posts Loss In Q3 | www.rttnews.com | 3 | Negative |
| Alaska Air Group reports third quarter 2026 results | www.prnewswire.com | 2 | Neutral |
| Alaska Air Group adds nonstop flights from Seattle to Osaka and Papeete | www.flightglobal.com | 1 | Positive |
| Alaska Air Group Posts $147 Million Loss, Forecasts 2026 Adjusted Loss | econotimes.com | 1 | Negative |
| Alaska Air Group (NYSE:ALK) Announces Quarterly Earnings Results | www.themarketsdaily.com | 1 | Neutral |
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How the score works
A headline's tone is not a forecast of the share price. Read the headlines themselves before acting on an average.
Which headlines count
Headlines come from the GDELT global news feed from 2019-09-23 on. A headline counts only when a model judges it to be about Alaska Air Group, Inc., not a passing mention.
How each headline is scored
The model calls each headline positive, neutral or negative news for the company. A period's tone is the share of positive minus negative headlines, from -100 (all negative) to +100 (all positive).
When a headline counts
Headlines published by 9:15 a.m. New York time belong to that day's session. Later and weekend headlines move to the next trading session.
Repeated stories
When several outlets carry the same headline, it counts once per session.