Tone mix
Week by week 52 weeks
Share of Affirm Holdings, Inc. Class A Common Stock's 204 headlines over the last 52 weeks by the model's call, and the same mix week by week.
Biggest swings in the last year
The weeks whose tone moved furthest from the 8-week average, with the story most outlets carried that week.
- Week of Oct 27, 2025 · tone -100Affirm (AFRM) Stock Slides Amid Hawkish Fed Commentary - Affirm Holdings (NASDAQ:AFRM)-143
- Week of Jun 22, 2026 · tone -100Weak Investor Sentiment Hurt Affirm Holdings (AFRM) in Q1-124
- Week of Aug 3, 2026 · tone +100Affirm Holdings (AFRM) Reclaims Investor Confidence, with 146% Affirm Card Growth+70
- Week of Jul 6, 2026 · tone +100Affirm Holdings (AFRM) Shares Slightly Up Since Jim Cramer Recommended Buying Them+66
- Week of Dec 22, 2025 · tone +97Affirm Holdings, Inc. (NASDAQ:AFRM) Receives $86.57 Average Price Target from Brokerages+65
- Week of Jun 29, 2026 · tone +100Affirm (NASDAQ:AFRM) Upgraded to Strong-Buy at Piper Sandler+64
Daily headline tone, last 90 sessions
Hover a session for its totals; click to pin.
Each point is the average score of the headlines about Affirm Holdings, Inc. Class A Common Stock in one trading session, with the 8-session average drawn through it. Sessions with no headline about the company have no point.
Tone by period
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| Last 7 sessions | 4 | +50 |
| Last 30 sessions | 13 | +38 |
| Last 90 sessions | 46 | +39 |
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Every headline in the period counts equally.
Headlines on Thursday, October 29, 2026
1 headline, average tone +100: 1 positive, 0 neutral and 0 negative. Showing all 1.
- www.foreignpolicyjournal.com · 1 outletAffirm (NASDAQ: AFRM) Lands Sam's Club Deal After Losing Walmart To Klarna, Eyes 105% Upside Ahead Of November 5 EarningsPositive
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| Affirm (NASDAQ: AFRM) Lands Sam's Club Deal After Losing Walmart To Klarna, Eyes 105% Upside Ahead Of November 5 Earnings | www.foreignpolicyjournal.com | 1 | Positive |
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Headlines on Friday, October 23, 2026
1 headline, average tone +100: 1 positive, 0 neutral and 0 negative. Showing all 1.
- seekingalpha.com · 1 outletAffirm named Sam's Club's exclusive pay-over-time provider (AFRM:NASDAQ)Positive
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| Affirm named Sam's Club's exclusive pay-over-time provider (AFRM:NASDAQ) | seekingalpha.com | 1 | Positive |
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Headlines on Thursday, October 22, 2026
1 headline, average tone 0: 0 positive, 1 neutral and 0 negative. Showing all 1.
- www.dailypolitical.com · 1 outletRepay (NASDAQ:RPAY) & Affirm (NASDAQ:AFRM) Critical ComparisonNeutral
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| Repay (NASDAQ:RPAY) & Affirm (NASDAQ:AFRM) Critical Comparison | www.dailypolitical.com | 1 | Neutral |
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Headlines on Wednesday, October 21, 2026
1 headline, average tone 0: 0 positive, 1 neutral and 0 negative. Showing all 1.
- www.insidermonkey.com · 1 outletAffirm Holdings (AFRM): Has BNPL's Profitability Turn Earned It an Index Seat?Neutral
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| Affirm Holdings (AFRM): Has BNPL's Profitability Turn Earned It an Index Seat? | www.insidermonkey.com | 1 | Neutral |
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Headlines on Friday, October 16, 2026
1 headline, average tone +100: 1 positive, 0 neutral and 0 negative. Showing all 1.
- 247wallst.com · 1 outletAffirm (AFRM) Surges 10% in a Single Session, Adding $2 BillionPositive
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| Affirm (AFRM) Surges 10% in a Single Session, Adding $2 Billion | 247wallst.com | 1 | Positive |
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How the score works
A headline's tone is not a forecast of the share price. Read the headlines themselves before acting on an average.
Which headlines count
Headlines come from the GDELT global news feed from 2019-09-23 on. A headline counts only when a model judges it to be about Affirm Holdings, Inc. Class A Common Stock, not a passing mention.
How each headline is scored
The model calls each headline positive, neutral or negative news for the company. A period's tone is the share of positive minus negative headlines, from -100 (all negative) to +100 (all positive).
When a headline counts
Headlines published by 9:15 a.m. New York time belong to that day's session. Later and weekend headlines move to the next trading session.
Repeated stories
When several outlets carry the same headline, it counts once per session.