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TOST vs ZETA

Toast, Inc. and Zeta Global Holdings Corp.

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Toast, Inc.

Toast, Inc. operates a cloud-based digital technology platform for the restaurant industry in the United States, Ireland, India, and internationally. The company offers software products for restaurant operations and point of sale, such as Toast POS, team and vendor management, multi-location management, kitchen display system, mobile order and pay, and catering and events. It offers payroll and team management; supply chain and accounting products; xtraCHEF by toast, a set of back-office tools for restaurants, including accounts payable automation, inventory management, ingredient price tracking, and recipe costing; and financial technology solutions. The company was formerly known as Opti Systems, Inc. and changed its name to Toast, Inc. in May 2012. Toast, Inc. was incorporated in 2011 and is headquartered in Boston, Massachusetts.

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Zeta Global Holdings Corp.

Zeta Global Holdings Corp. operates an omnichannel data-driven cloud platform that provides enterprises with consumer intelligence and marketing automation software in the United States and internationally. The company's Zeta Marketing platform analyzes billions of structured and unstructured data signals to predict consumer intent by leveraging sophisticated machine learning algorithms and the industry's opted-in data set for omnichannel marketing; and Consumer Data platform (CDP+) delivers real-time identifiers and signals which helps in consolidating multiple databases and internal and external data feeds and organize data based on needs and performance metrics. It also offers various types of product suites, such as agile intelligence suite, which synthesizes Zeta's data and data generated by its customers to uncover consumer insights that are translated into marketing programs. The company was incorporated in 2007 and is headquartered in New York, New York.

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