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SMWB vs WIT

Similarweb Ltd. and Wipro Limited

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Similarweb Ltd.

Similarweb Ltd. provides digital data and analytics for power critical business decisions in the United States, Europe, the Asia Pacific, the United Kingdom, Israel, and internationally. The company offers web intelligence solutions for its customers to benchmark performance against competitors, analyze trends in the market, conduct deeper research into specific companies, and analyze audience behavior; and solutions for its customers to understand their competitors' digital acquisition strategies in various marketing channel, and optimize their own strategies. It also provides app intelligence that allows its customers to identify trends and monitor usage and retention, user reviews, audience behavior, and overall sentiment, as well as to benchmark performance against competitors across the funnel from app store downloads to usage and stickiness; sales intelligence solutions for its customers to access relevant buying signals and digital insights of their customers to generate leads quickly; and shopper intelligence solutions to analyze a view of their customers' digital journeys, monitor consumer demand, increase brand visibility in the search process, and optimize category and product level conversion in the purchase process. In addition, the company offers stock intelligence solutions for its customers to access an end-to-end view of market, sector, or company performance to ideate and monitor investment opportunities; forecast market performance; and perform due diligence. Further, it provides data-as-a-service, bespoke data set, and advisory services. The company serves retail, consumer packaged goods, consumer finance, consultancies, marketing and advertising agencies, media and publishers, business-to-business software, payment processors, travel, and institutional investors, as well as luxury and premium consumer brands. Similarweb Ltd. was incorporated in 2009 and is headquartered in Givatayim, Israel.

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Wipro Limited

Wipro Limited operates as an information technology (IT), consulting, and business process services company worldwide. It operates through IT Services and IT Products segments. The IT Services segment offers AI-powered IT and IT-enabled services, including digital strategy advisory, customer-centric design, technology and IT consulting, custom application design, development, re-engineering and maintenance, systems integration, package implementation, cloud and infrastructure, business process, cloud, mobility and analytics, research and development, and hardware and software design services to enterprises. It serves customers in various industry sectors, such as communications, media and information services, software and gaming, new age technology, consumer goods, healthcare, medical devices and life sciences, and technology products and services, as well as banking and financial services, energy, manufacturing and resources, capital markets and insurance, and hi-tech. The IT Products segment provides a range of third-party IT products comprising enterprise platforms, networking solutions, software and data storage products, contact center infrastructure, enterprise security, IT optimization technologies, video solutions, and end-user computing solutions. It serves enterprises in various industries primarily in the India market, which comprise the government, defense, IT and IT-enabled services, telecommunications, manufacturing, utilities, education, and financial services sectors. The company was incorporated in 1945 and is based in Bengaluru, India.

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