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SABR vs ZETA

Sabre Corporation and Zeta Global Holdings Corp.

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Sabre Corporation

Sabre Corporation, together with its subsidiaries, operates as a software and technology company for travel industry in the United States, Europe, Asia-Pacific, and internationally. It operates in two segments, Travel Solutions and Hospitality Solutions. The Travel Solutions segment operates a business-to-business travel marketplace that offers travel content, such as inventory, prices, and availability from a range of travel suppliers, including airlines, hotels, car rental brands, rail carriers, cruise lines, and tour operators with a network of travel buyers comprising online and offline travel agencies, travel management companies, and corporate travel departments. This segment also provides a portfolio of software technology products and solutions through software-as-a-service (SaaS) and hosted delivery models to airlines and other travel suppliers. Its products include reservation systems for carriers, commercial and operations products, agency solutions, and data-driven intelligence solutions, as well as SabreMosaic, a proprietary offer and order retailing platform for airlines that enables airlines to create, sell, and deliver personalized content to travelers. The Hospitality Solutions segment provides software and solutions to hoteliers through SaaS and hosted delivery models. Sabre Corporation was incorporated in 2006 and is headquartered in Southlake, Texas.

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Zeta Global Holdings Corp.

Zeta Global Holdings Corp. operates an omnichannel data-driven cloud platform that provides enterprises with consumer intelligence and marketing automation software in the United States and internationally. The company's Zeta Marketing platform analyzes billions of structured and unstructured data signals to predict consumer intent by leveraging sophisticated machine learning algorithms and the industry's opted-in data set for omnichannel marketing; and Consumer Data platform (CDP+) delivers real-time identifiers and signals which helps in consolidating multiple databases and internal and external data feeds and organize data based on needs and performance metrics. It also offers various types of product suites, such as agile intelligence suite, which synthesizes Zeta's data and data generated by its customers to uncover consumer insights that are translated into marketing programs. The company was incorporated in 2007 and is headquartered in New York, New York.

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