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PLNT vs XPOF

Planet Fitness, Inc. and Xponential Fitness, Inc.

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Planet Fitness, Inc.

Planet Fitness, Inc., together with its subsidiaries, franchises and operates fitness centers under the Planet Fitness brand. The company operates through three segments: Franchise, Corporate-Owned Clubs, and Equipment. The company is involved in franchising business in the United States, Puerto Rico, Canada, Panama, Mexico, and Australia. It also engages in the sale of fitness equipment to franchisee-owned clubs in the United States, Canada, and Mexico. In addition, the company operates corporate-owned clubs in the United States, Canada, and Spain. Planet Fitness, Inc. was founded in 1992 and is headquartered in Hampton, New Hampshire.

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Xponential Fitness, Inc.

Xponential Fitness, Inc., through its subsidiaries, operates as a boutique fitness brands franchisor in North America. The company's brands portfolio consist of Club Pilates, a Pilates facility franchisor; CycleBar, a premier indoor cycling franchise; StretchLab, a fitness concept offering one-on-one assisted stretching services; YogaSix, a yoga concept; Pure Barre, a total body workout concept that uses the ballet barre to perform small isometric movements; Rumble, a boxing concept that offers boxing-inspired group fitness classes; BFT, a high-intensity interval training concept that combines functional, high-energy strength, cardio, and conditioning-based classes to achieve the unique health of its members; and Lindora, a provider of medically guided wellness and metabolic health solutions. Xponential Fitness, Inc. was founded in 2017 and is headquartered in Irvine, California.

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