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NICE vs ZETA

NICE Ltd and Zeta Global Holdings Corp.

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NICE Ltd

NICE Ltd., together with its subsidiaries, provides AI-powered cloud platforms for customer engagement, and financial crime and compliance worldwide. It offers CXone Mpower, an AI platform that enables enterprises to design, build, and operate customer service automation; and NICE Evidencentral, a digital evidence management and investigation platform for criminal justice system. The company also provides X-Sight, an open and flexible AI-cloud platform for the high-end market; and Xceed, an AI cloud platform for anti-money laundering and fraud prevention for small and mid-sized organizations. In addition, it offers data intelligence solutions enable organizations to turn raw data into comprehensive actionable intelligence to prevent and detect financial crimes. The company was formerly known as NICE-Systems Ltd. and changed its name to NICE Ltd. in June 2016. NICE Ltd. was incorporated in 1986 and is headquartered in Ra'anana, Israel.

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Zeta Global Holdings Corp.

Zeta Global Holdings Corp. operates an omnichannel data-driven cloud platform that provides enterprises with consumer intelligence and marketing automation software in the United States and internationally. The company's Zeta Marketing platform analyzes billions of structured and unstructured data signals to predict consumer intent by leveraging sophisticated machine learning algorithms and the industry's opted-in data set for omnichannel marketing; and Consumer Data platform (CDP+) delivers real-time identifiers and signals which helps in consolidating multiple databases and internal and external data feeds and organize data based on needs and performance metrics. It also offers various types of product suites, such as agile intelligence suite, which synthesizes Zeta's data and data generated by its customers to uncover consumer insights that are translated into marketing programs. The company was incorporated in 2007 and is headquartered in New York, New York.

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