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LITB vs PRPL

LightInTheBox Holding Co., Ltd. American Depositary Shares, each representing twelve ordinary shares and Purple Innovation, Inc. Common Stock

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LightInTheBox Holding Co., Ltd. American Depositary Shares, each representing twelve ordinary shares

LightInTheBox Holding Co., Ltd., an online retail company, provides various lifestyle products directly to consumers in Europe, North America, and internationally. The company sells apparel and other general merchandise products; and focuses on the apparel design activities. It also offers logistics services. The company provides its products through its websites, other online platforms, and mobile applications to third-party sellers, companies, and individual customers. LightInTheBox Holding Co., Ltd. was founded in 2007 and is headquartered in Singapore.

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Purple Innovation, Inc. Common Stock

Purple Innovation, Inc. designs, manufactures, and sells sleep and other products in the United States and internationally. It offers mattresses, pillows, sheets, waterproof mattress protectors, bases, and seat cushions, as well as blankets and duvets. The company markets and sells its products through its direct-to-consumer e-commerce channels, retail brick-and-mortar wholesale partners, third-party online retailers, and Purple showrooms. The company was founded in 2010 and is headquartered in Lehi, Utah.

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