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LAMR vs VSME

Lamar Advertising Co and VS Media Holdings Limited Class A Ordinary Shares

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Lamar Advertising Co

Lamar Advertising Company operates as an outdoor advertising company in the United States and Canada. It operates through three segments: Billboard, Logo, and Transit Advertising. The company rents its advertising space on bulletins, posters, and digital billboards; and logo signs located near highway exits, as well as on the exterior and interior of public transportation vehicles, in airport terminals, and on transit shelters and benches. The company was founded in 1902 and is headquartered in Baton Rouge, Louisiana.

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VS Media Holdings Limited Class A Ordinary Shares

VS MEDIA Holdings Limited, an investment holding company, operates a network of digital creators who create and upload content to social media platforms in Hong Kong and Taiwan. It provides marketing services for brands, including strategy development, creator selection, branding and messaging, content creation and distribution, social media amplification, social media engagement, and data insights and measurement; and creates and publishes content on social media platforms. The company also resells brands' products to its creators and helps them to build their own e-commerce businesses; and sells products directly to customers. It serves creators in the lifestyle, travel, food, gaming, tourism, fast-moving consumer goods, and retail sectors. The company was founded in 2013 and is headquartered in Kwun Tong, Hong Kong.

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