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FRSH vs ZETA

Freshworks Inc. Class A Common Stock and Zeta Global Holdings Corp.

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Freshworks Inc. Class A Common Stock

Freshworks Inc., a software development company, provides software-as-a-service products in North America, Europe, the Middle East, Africa, Asia Pacific, and internationally. The company's software-as-a-service solutions includes Customer Experience (CX) and Employee Experience (EX). Customer Experience products include Freshdesk, a ticketing and case management solution; Freshdesk Omni, a customer service suite, that businesses need to deliver seamless omnichannel support into a single solution; Freshchat that provides agents with a modern conversational experience to proactively engage customers across digital messaging channels; Freshsales, an advanced and user-friendly sales automation solution; and Freshmarketer, a marketing automation solution for businesses to connect with customers across their preferred channels. Employee Experience products include Freshservice that offers virtual agents to help employees resolve issues, make requests, and answer questions without contacting the service desk; Freshservice for Business Teams, which provides a unified employee service experience while ensuring the secure separation of departmental data; and Device42 which provides IT discovery and dependency mapping solutions. It also provides Freshworks platform, an AI-powered, enterprise-grade foundation for all Freshworks products. The company was formerly known as Freshdesk Inc. and changed its name to Freshworks Inc. in June 2017. Freshworks Inc. was incorporated in 2010 and is headquartered in San Mateo, California.

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Zeta Global Holdings Corp.

Zeta Global Holdings Corp. operates an omnichannel data-driven cloud platform that provides enterprises with consumer intelligence and marketing automation software in the United States and internationally. The company's Zeta Marketing platform analyzes billions of structured and unstructured data signals to predict consumer intent by leveraging sophisticated machine learning algorithms and the industry's opted-in data set for omnichannel marketing; and Consumer Data platform (CDP+) delivers real-time identifiers and signals which helps in consolidating multiple databases and internal and external data feeds and organize data based on needs and performance metrics. It also offers various types of product suites, such as agile intelligence suite, which synthesizes Zeta's data and data generated by its customers to uncover consumer insights that are translated into marketing programs. The company was incorporated in 2007 and is headquartered in New York, New York.

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