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DSP vs RNG

Viant Technology Inc. Class A Common Stock and RINGCENTRAL, INC.

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Viant Technology Inc. Class A Common Stock

Viant Technology Inc. operates as an advertising technology company. It provides ViantAI, an artificial intelligence product suite; Holistic, Omnichannel DSP, an integrated platform that manages omnichannel campaigns and access metrics; Household ID, which combines digital and personal identifiers into a normalized household profile; IRIS_ID, a content identifier that allows partners to share video-level data to power planning, targeting, and measurement solutions in ad-supported streaming media; and Viant Data Platform, which offers the ability to integrate first-party data with data from top third-party data providers in order to obtain key insights, reporting, and attribution opportunities. The company also offers Direct Access, a supply path optimization program that creates a direct path to premium inventory; Advanced Reporting and Measurement that offers conversion lift, multi-touch attribution, foot-traffic data reports, digital-out-of-home lift, sales reporting, and ROAS analytics; and Flexible Customer Engagement Model, which offers customers transparency and control over their advertising campaigns and underlying data infrastructure. The company sells its platform through a direct sales team focused on business development in various markets. It serves purchasers of programmatic advertising inventory and large, independent, and mid-market advertising agencies, as well as marketers. The company was founded in 1999 and is headquartered in Irvine, California. Viant Inc. operates as a subsidiary of American Lifecare Holdings Inc.

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RINGCENTRAL, INC.

RingCentral, Inc., together with its subsidiaries, provides cloud business communications, contact center, video, and hybrid event solutions in North America and internationally. The company's products include RingEX, a unified communications as a service platform for collaboration across voice, messaging, and video; RingCentral Contact Center, a contact center solution that delivers omni-channel and workforce engagement solutions; and RingCX, a contact center as a service solution for customer engagement with CRM integrations. It also offers artificial intelligence (AI) solutions, such as AI Receptionist, an AI phone agent; AI Assistant, which automates conversation recaps, captures notes, and summarizes actions; RingSense for transforming conversations into actionable conversational intelligence, sentiment and trend analysis, and sales intelligence and analyzing customer interactions; AI-based Quality Management for coaching and operational insights; AI Agent Assist that provides real-time suggestions and contextual responses; AI Supervisor Assist for real-time monitoring, coaching, and sentiment analysis; and RingCentral for Microsoft Teams. In additions, the company provides RingCentral Events, which enables businesses to host virtual, hybrid, and in-person events with AI-powered engagement tools; and sells pre-configured phones and professional services. It serves a range of industries, including financial services, education, healthcare, legal services, real estate, retail, technology, insurance, construction, hospitality, and state and local government, and others. The company sells its products to enterprise customers, and small and medium-sized businesses through resellers and distributors, partners, and global service providers. RingCentral, Inc. was incorporated in 1999 and is headquartered in Belmont, California.

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