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DSP vs GLOB

Viant Technology Inc. Class A Common Stock and GLOBANT S.A.

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Viant Technology Inc. Class A Common Stock

Viant Technology Inc. operates as an advertising technology company. It provides ViantAI, an artificial intelligence product suite; Holistic, Omnichannel DSP, an integrated platform that manages omnichannel campaigns and access metrics; Household ID, which combines digital and personal identifiers into a normalized household profile; IRIS_ID, a content identifier that allows partners to share video-level data to power planning, targeting, and measurement solutions in ad-supported streaming media; and Viant Data Platform, which offers the ability to integrate first-party data with data from top third-party data providers in order to obtain key insights, reporting, and attribution opportunities. The company also offers Direct Access, a supply path optimization program that creates a direct path to premium inventory; Advanced Reporting and Measurement that offers conversion lift, multi-touch attribution, foot-traffic data reports, digital-out-of-home lift, sales reporting, and ROAS analytics; and Flexible Customer Engagement Model, which offers customers transparency and control over their advertising campaigns and underlying data infrastructure. The company sells its platform through a direct sales team focused on business development in various markets. It serves purchasers of programmatic advertising inventory and large, independent, and mid-market advertising agencies, as well as marketers. The company was founded in 1999 and is headquartered in Irvine, California. Viant Inc. operates as a subsidiary of American Lifecare Holdings Inc.

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GLOBANT S.A.

Globant S.A., together with its subsidiaries, provides technology services worldwide. The company offers studio products comprising AI Studios Network, a network for AI adaptation for media and entertainment, finance, healthcare and life sciences, airlines, sports, automotive, games, hospitality and leisure, edtech, and retail industries; Globant GUT Network, a network that connect brands to end-consumers through marketing; Digital Evolution Network that integrates AI, connected experiences, cybersecurity, data, experiences, quality engineering, robotics, engineering, cloudOps, blockchain, business hacking, cultural hacking and agility, fast code, internet of things, digital twin, payments, and legal AI into the software development lifecycle; and Enterprise Network, a network that provides SAP, servicenow, salesforce, oracle, AWS, adobe, google cloud, Microsoft, and process optimization for streamlined operations and productivity at scale. It also provides Augoor, a code intelligence platform used to explore, navigate, and understand code bases; MagnifAI, a quality assurance platform for software testing at every stage of business; StarMeUp, a behavioral science-based solution to create culture; DaXia, an accelerator platform used to embed financial products and services to any digital ecosystem; GeneXus, a low-code software development platform that automates software creation, maintenance, and evolution; Globant Enterprise AI, a platform that develops private AI solutions, while connecting companies to all LLMs; and Navigate, a process intelligence platform for business operations and incident management. The company was formerly known as IT Outsourcing S.L. and changed its name to Globant S.A. in December 2012. Globant S.A. was founded in 2003 and is based in Luxembourg, Luxembourg.

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