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CREX vs RCT

CREATIVE REALITIES, INC. and RedCloud Holdings plc Ordinary Shares

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CREATIVE REALITIES, INC.

Creative Realities, Inc., together with its subsidiaries, provides digital marketing technology and solutions in the United States and internationally. It offers digital signage and media solutions to enhance communications in a wide-ranging variety of out-of-home environments. The company also provides digital merchandising systems and omni-channel customer engagement systems; interactive digital shopping assistants; advisors and kiosks; and other interactive marketing technologies, such as mobile, social media, point-of-sale transactions, beaconing, and web-based media that enables its customers to engage with their consumers. In addition, it offers hardware system design/engineering, hardware installation, content development, content scheduling, post-deployment network and field support, and media sales, as well as media management and distribution software platforms and networks; device management; product management; and customized software service layers, systems, experiences, workflows, and integrated solutions. The company sells its solutions to the automotive, retail, digital out of home comprising advertising networks and retail media networks, foodservice/quick-serve restaurants, financial services, gaming, and sports and entertainment venues. Creative Realities, Inc. is headquartered in Louisville, Kentucky.

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RedCloud Holdings plc Ordinary Shares

RedCloud Holdings plc operates a cloud based business-to-business open commerce platform primarily in Argentina, the United Kingdom, Brazil, Nigeria, South Africa, and internationally. The company develops and operates the RedCloud Platform that facilitates the trading of consumer supplies of fast-moving consumer goods across business supply chains. Its platform enables retailers in markets to use data driven insights backed by AI to help make business-to-business purchases and inventory decisions from brands and distributors by purchasing behaviors of product inventory catalogues. It also provides digital financial solutions under RedPay, including e-wallet services and access to localized payment networks. RedCloud Holdings plc was incorporated in 2024 and is based in London, the United Kingdom.

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