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BRCC vs LSF

BRC Inc. and Laird Superfood, Inc.

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BRC Inc.

BRC Inc., through its subsidiaries, purchases, roasts, and sells coffee and coffee accessories in the United States. The company offers apparels, coffee brewing equipment, ready to drink energy beverages, and outdoor and lifestyle gear products, as well as produces media content. It sells its products through Wholesale, Direct to consumer, and Outpost channels; and e commerce websites. BRC Inc. was founded in 2014 and is based in Salt Lake City, Utah.

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Laird Superfood, Inc.

Laird Superfood, Inc. manufactures and markets plant-based natural and functional food in the United States. The company provides powdered and liquid coffee creamers, and hydration and beverage enhancing supplements; hydrate coconut water products; performance mushroom supplements; functional, organic roasted, and instant coffee, tea, hot chocolate products; harvest snacks; and other food items. It provides its products through its e-commerce channels, including lairdsuperfood.com and pickybars.com; and third-party platforms and marketplaces. The company was incorporated in 2015 and is headquartered in Boulder, Colorado.

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