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BQ vs LUXE

Boqii Holding Limited and LuxExperience B.V. American Depositary Shares, each representing one Ordinary Share

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Boqii Holding Limited

Boqii Holding Limited operates as a pet-focused online retail business in the People's Republic of China. The company offers food, treats, shampoos, cages, toys, apparel, OTC veterinary drugs, and other pet products to pet parents, and small and medium pet businesses through e-commerce platforms and an offline distribution network. It also provides cat litter, liners, bath products, dog and cat food, canned food, pet clothes, and pet toys under the Yiqin brand; value-for-money pet food under Youbeizi brand; freeze-dry cat and dog food under the Mocare brand; and pet snacks and supplies, pet pharmaceuticals, and medical care products under the D-cat brand. In addition, the company operates Boqii Mall, an online sales platform; and Boqii Community, an interactive content platform. Further, it provides pet products to offline pet stores and hospitals; and online marketing and information services. Boqii Holding Limited was founded in 2008 and is headquartered in Shanghai, the People's Republic of China.

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LuxExperience B.V. American Depositary Shares, each representing one Ordinary Share

LuxExperience B.V., through its subsidiary, operates digital platform for the luxury fashion in Germany, the United States, Europe, Middle East, Japan, mainland China, Hong Kong SAR, China, and internationally. The company offers womenswear, menswear, kidswear, fine jewelry, watches, fine jewelry and lifestyle products under the Mytheresa, NET-A-PORTER, MR PORTER, YOOX, and the OUTNET brand name. The company was formerly known as MYT Netherlands Parent B.V. and changed its name to LuxExperience B.V. in May 2025. LuxExperience B.V. was founded in 1987 and is based in Munich, Germany.

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