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BLND vs INUV

Blend Labs, Inc. and Inuvo, Inc.

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Blend Labs, Inc.

Blend Labs, Inc. provides a cloud-based software platform for financial services firms in the United States. It operates in two segments, Blend Platform and Title. The company offers a suite of products that powers digital-first consumer journeys for mortgages, home equity loans and lines of credit, vehicle loans, personal loans, credit cards, and deposit accounts; and a suite of add-on products that offers to enhance consumers' journeys to homeownership, such as close, income verification for mortgage and home equity, homeowners' insurance, and title. It also provides Blend Builder to configure or build custom workflows from a pre-built set of components; verification components to automate confirmation tasks that are needed to underwrite a loan or approve the opening of a new deposit account; decisioning components to reduce the need for human intervention by automatically applying business rules throughout an application workflow configured by a financial services firm; and workflow intelligence components to manage data collection and automate tasks throughout the loan origination process. In addition, the company offers title search procedures for title insurance policies, escrow, and other closing and settlement services; and other trustee services, as well as professional and consulting services. It serves banks, credit unions, fintechs, and other non-bank mortgage lenders. The company was incorporated in 2012 and is headquartered in Novato, California.

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Inuvo, Inc.

Inuvo, Inc., an advertising technology and services company, develops and commercializes large language generative artificial intelligence that discovers and targets digital audiences in the United States. The company offers IntentKey, an artificial intelligence-based consumer intent recognition system designed to reach targeted mobile and desktop in-market audiences, which can serve multiple creative formats including display, video, audio and native across multiple device types including desktop, mobile, tablet, connected/smart TV and game consoles. Its technology also optimizes the purchase and placement of advertising in real time. The company sells its information technology solutions to agencies, brands, and large consolidators of advertising demand. It markets its products through websites, social media platforms, blogs, public relations, trade shows, and conferences. Inuvo, Inc. is headquartered in Little Rock, Arkansas.

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