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About PROG Holdings, Inc. (PRG)

PROG Holdings, Inc., a financial technology holding company, provides payment options to consumers in the United States. It operates through two segments: Progressive Leasing and Vive. The company owns Progressive Leasing, an in-store, app-based, and e-commerce point-of-sale lease-to-own solutions provider; and Vive Financial, an omnichannel provider of second-look revolving credit products. It also provides buy now pay later payment options through four interest-free installments; and Build, a credit building financial management tool. The company was formerly known as Aaron's Holdings Company, Inc. and changed its name to PROG Holdings, Inc. in December 2020. PROG Holdings, Inc. was founded in 1955 and is based in Draper, Utah.

Ticker
PRG
Exchange
XNYS
Sector
Industrials
Industry
Rental & Leasing Services

Company profile updated October 11, 2026.

Stored market snapshot

As of October 9, 2026. Daily closing data may differ from the live quote shown in the dashboard.

Stored daily close (USD)
$30.48
Company market capitalization (USD)
$1,214,068,173.84
Price / earnings (TTM)
8.28×
Price / book
1.51×

Research PRG

Compare the company’s price history and fundamentals in the dashboard. Explore disclosed trading and ownership activity in these research collections: